Aptify

APRIL 4, 2018

Time for you to get a focused look at how Community Brands is leveling the playing field between for-profits and purpose-driven organizations, and investing in underserved markets and technologies. Innovating for Year-Round Member Engagement. Managing the Complexities of Nonprofit Growth. The Psychology of Online Fundraising.

Innovation 56

Innovation Florida Technology millennials 56

YourMembership

SEPTEMBER 7, 2018

Based on the latest research by Community Brands, the 2018 Member Education and Career Development Report analyzes the importance of connecting your members’ learning achievements to open career opportunities within your industry niche. Seeking support in career growth and advancement will only.

Education 239

Education Report Industry Recruiting 239

Reid All About it

JANUARY 18, 2019

They provide an action plan to increase engagement, even if you’re not “in charge” of engagement, along with case studies of organizations that have successfully shifted their cultures. In this competitive talent market, this sounds like a must-read for association execs. A classic marketing mantra (about pricing) is flawed.

DC 293

DC Washington Member Engagement Content 293

WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Industry trends job-seekers must know.

millennials 150

millennials Resources North Carolina Certificate 150

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. This is precisely why you can, and should , be addressing these top reasons members aren’t renewing: 37% of associations report l ack of engagement with the organization.

Tools 258

Tools eBook Report Learning Management System 258

Reid All About it

DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. Sounds like the perfect match in the competitive lifelong learning market. “ 71% of marketers use personalization in marketing, and 8 in 10 of them see results.

Washington 186

Washington DC Library Tips 186

Reid All About it

JANUARY 11, 2019

The weekly list of free educational events and resources for the association community… It’s time for Marketing General Incorporated’s (MGI) 11 th annual Membership Marketing Benchmarking Survey. All the “most popular posts of 2018” posts that come out this time of year, like this one from MemberSuite , provide good intel.

DC 276

DC Washington Learning Management System LMS 276

Potomac Core

APRIL 23, 2019

Members Hire Constant Transformation. As Artificial Intelligence , the cloud, and virtual reality take hold , Industries will invest resources in Associations that are equally transformation focused. Despite profitability, Industries are using new technologies to prepare for whatever comes next. Reduces Industry costs.

Recruiting 188

Recruiting Recruitment System Industry 188

Potomac Core

FEBRUARY 28, 2018

Customized Advocacy Addresses Widespread Member Challenges & Opportunities. In industries ranging from Food to Consumer Products, Associations are regularly challenged with legislative and regulatory activities at the Federal, State, and local government levels. On February 14, 2018, the U.S. percent or $373.7

California 132

California Analysis DC Products 132

Potomac Core

DECEMBER 27, 2017

Members hire Associations, Members fire Associations is what the new mantra will be for Association Executives in 2018. The evolving external environment is continually redefining how member executives assess the impact of their memberships. Will not be hired by your prospective members.

Products 119

Products America Boston United States 119

SBI

AUGUST 9, 2021

Black Panther, the first major superhero release of 2018, made more than a billion dollars in its first month. Understanding how your members view themselves as the hero of their own stories is a fundamental part of attracting new members and improving existing member engagement. That’s “billion,” with a “b.”

Discount 98

Discount Member Engagement Association Management Leadership 98

Reid All About it

NOVEMBER 10, 2017

Presenter: Amanda Kaiser, Member Engagement Expert, Smooth The Path. Learn from each other and exchange stories of project successes across all departments – marketing, membership, education and technology. Discuss what worked, share lessons learned, and talk about what we’re planning for 2018. Tue 11/14 at 8:30 a.m.

DC 150

DC Washington Tools Education 150

Reid All About it

JUNE 14, 2019

. – Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization. Find out how to assess your current content marketing strategy and identify what you need, how to create content, and how to measure its success. 1 CMP credit.

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

CMA Solutions

SEPTEMBER 30, 2022

Last year, 62% of surveyed associations either endured a membership decline or remained flat, according to MGI’s 2022 Marketing Membership Benchmarking Report. Here’s the short list: 1) Lack of engagement with organization, 2) Lack of value and 3) Forgot to renew. Member engagement makes all of it happen.

Directory 52

Directory Social Media New Jersey Member Engagement 52

Higher Logic

DECEMBER 2, 2019

These online communities might not operate in your same industry, but don’t dismiss them too quickly: there’s a lesson to be learned from every community. Started in late 2017, the Daily Carnage Facebook group arose from a marketing agency’s (Carney) daily marking newsletter. Marketers want inspiration for new campaigns.

Examples 156

Examples Software Newsletter Review 156

Association Adviser

AUGUST 28, 2018

In 2018, almost 90 percent of B2B marketers are purchasing a portion of their online advertising programmatically. Programmatic advertising can improve your member engagement. Programmatic retargeting campaigns can also be very beneficial for your association marketing initiatives.

Revenue 63

Revenue Certificate Member Engagement Marketing 63

SOS Association

OCTOBER 15, 2018

Inviting leading experts to speak about pressing topics in your industry and networking events are a good start. According to Bizzabo, (36%) of event marketers claim their biggest challenge comes from increasing event registration. Here are some ways to make your event fun and memorable. Creating an Experience.

Price 49

Price Discount Revenue Team 49

Association Success

NOVEMBER 4, 2020

We have different standards in 5 different systems including our AMS, LMS, Event Management and Marketing Automation systems.”. Step 3 — Predictive: “Every quarter we continue to do this; it costs $100,000 in working capital in the form of wasted staff time and decreased member engagment.”.

Tips 78

Tips LMS Examples Revenue 78

SOS Association

OCTOBER 15, 2018

Inviting leading experts to speak about pressing topics in your industry and networking events are a good start. According to Bizzabo, (36%) of event marketers claim their biggest challenge comes from increasing event registration. Here are some ways to make your event fun and memorable. Creating an Experience.

Price 40

Price Discount Revenue Team 40

Association Success

NOVEMBER 15, 2018

With so many benefits available, it can be overwhelming for a new member; our approach allows them to easily digest the information, ensuring they make the most of the association right away. Intentional onboarding makes members feel part of a community and impacts retention numbers , as this study shows. So how does it work?

How To 68

How To Email Marketing Price Communications 68

YourMembership

JUNE 12, 2014

By 2018, one in four workers will be over age 55. I’ll be the first to admit that I understand the rationale behind “member only” areas for associations. After all, there has to be tangible value created by being a member of an organization to get someone to lay down their money to join.

Revenue 150

Revenue Recruiting Recruitment Certificate 150

Reid All About it

MARCH 30, 2018

Search engine ranking signals that matter in 2018. Tue 4/3 at 2 p.m.* – Learn the Secrets of Better Member Engagement. Offering effective speakers who can discuss timely, industry-relevant topics helps increase chapter engagement while driving wider awareness of your association. Search Engine Journal ).

Project 150

Project Resources Software eBook 150

Reid All About it

NOVEMBER 9, 2018

– Cause-Related Marketing, Sweepstakes, Raffles, and Other Charitable Promotions: Being Creative and Compliant (Washington DC and webinar). The 2018 State of Marketing Automation Benchmark Report found that membership renewal campaigns are one of the top automated campaign types associations are leveraging with positive results.

Chicago 175

Chicago DC Washington Software 175

Associations Now

JANUARY 6, 2019

A sizable number of corporate CFOs believe one is coming in 2019 , the markets swooned in unsettling ways in recent weeks, and some who read the market see a slowdown of some sort in the offing. But according to ASAE research during the last recession, member engagement in virtual-only meetings never cracked 10 percent.

Revenue 68

Revenue Social Media Tools Course 68

Reid All About it

JULY 20, 2018

What does it take to be an association CIO in 2018? DelCor looks at how the CIO job is evolving in the association industry and elsewhere. The 2018 Membership Marketing Benchmarking Report. Hear about the findings from the 10th anniversary edition of the Membership Marketing Benchmarking Report. 1 CAE credit.

LMS 30

LMS DC Washington Chicago 30

Reid All About it

JULY 13, 2018

Two good articles about LinkedIn: Chuck Hester, a LinkedIn expert, explains how to use the platform for content marketing. A really good list of email marketing best practices. Explore pricing and marketing practices that will lead to success. Health and Wellness Trends for the Event Industry. Harvard Business Review ).

DC 37

DC Washington Member Engagement System 37

Reid All About it

MAY 11, 2018

If done right, inbound marketing has the ability to accelerate growth and in turn, drive revenue. Learn what it means to make your website sales-ready, how to use clearly defined buyer personas, and why you need a properly configured marketing automation. Host: American Marketing Association. More info/register. 1 CMP credit.

DC 30

DC Washington Project Member Engagement 30

Reid All About it

APRIL 20, 2018

. – Solving the Marketing Puzzle. Successful marketing is like a puzzle with lots of moving pieces, and it gets more complex every day. Host: ASAE Marketing Section Council. Host: American Marketing Association. Presenter: Mark Bornstein, VP Content Marketing, ON24, Inc. 1 CAE credit. 1 CAE credit. 1 CAE credit.

Social Media 37

Social Media Chicago Tools Washington 37

Reid All About it

JUNE 8, 2018

Email is the overlooked backbone of successful content marketing and SEO strategies. Marketing Land ). and how to get the right statistics to prevent national and chapter level members from leaving. How Your Organization Can Use AI to Increase Member Engagement Right Now. Which strategies are marketers using?

Cleveland 31

Cleveland DC Washington Press Release 31

Reid All About it

APRIL 15, 2022

They believe an API strategy is crucial to defining your association’s value proposition and taking your “rightful leadership position to steer your industry.”. After years of talking about integrations, a group of ASAE members developed the State of iPaaS in Association Industry survey. Integrations and iPaaS. 1 CMP credit.

Proposal 39

Proposal Technology Revenue Marketing 39

Reid All About it

OCTOBER 19, 2018

One way to fill workforce skills gap in your industry—while rejuvenating your association’s educational offerings—is by adding micro-credentialing programs to the mix. WBT Systems describes the benefits of micro-credentials for your members, industry employers and association. This is a utopia well within reach. 1 CAE credit.

Arlington 34

Arlington Austin Maryland Communications 34

Reid All About it

AUGUST 31, 2018

Jimmy Daly at Animalz writes about five content marketing power laws that will help you reach your marketing (and business) goals. A few quick hits before we get to this week’s list of free webinars: Why listening to members is crucial to becoming an indispensable part of their lives. More info/register. Tue 9/4 at 2:30 p.m.

Chicago 37

Chicago LMS Washington Tools 37

Reid All About it

JUNE 22, 2018

Member Engagement or Old Baggage? There’s a member engagement channel that too many associations aren’t leveraging. Call them chapters, affiliates, sections or any other name and the potential is member engagement, awareness, sales and growth. Find out what’s so engaging about engagement; R.O.I.

System 30

System Charlotte Education Member Engagement 30

Reid All About it

APRIL 13, 2018

The weekly list of free educational events and resources for the association community… NAIOP’s mentoring program engages chapter members of all ages —and what association with chapters wouldn’t want to have something like that? Does your email marketing program deliver the way you want it to? Host: Marketing General Inc.

DC 30

DC Washington Revenue Chicago 30

Reid All About it

SEPTEMBER 21, 2018

A few quick hits before we get to this week’s list of free webinars: Your blog posts must be supported by a content marketing ecosystem. The stats are staggering: We have seen more than 900 complaints filed in district courts around the country since the start of 2018 – and more than 750 in New York alone. Articulate ). CLE credit.

North Carolina 34

North Carolina DC Washington New York 34