Member Retention in 2019: Why They Leave & 3 Ways to Keep Them
Higher Logic
DECEMBER 19, 2018
In 2019, how do you plan to get your members to stick around? The two biggest reasons they mentioned, after “lack of engagement ” (37%) were: Members c ould not justify membership costs with any significant ROI ( 28% ). Follow Through: Communicate and Check In. Communicate. Member retention: it’s always on our minds.
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