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11 Elements of a Winning Member Engagement Strategy

Higher Logic

It's difficult not to get discouraged by such speculation when your member engagement is so critical to the success of your association as a whole. Member engagement isn’t an easy, snap-your-fingers kind of thing, but when you have an engaged member base, the work is totally worth it. Most important?

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Use a Content Calendar to Engage Members in 2019

Associations Now

The member experience ebbs and flows with activity throughout the year, which is why a content calendar can help you plan for member engagements in 2019. And it seems to me that this is a strategy that membership teams can adapt to shape future member engagements. Schedule quick-sprint brainstorms.

Content 108
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Why your organization needs to reinvest in the state of its member data

Nimble AMS

According to Community Brands 2022 Association Trends Study, while data analytics is a higher priority for organizations, just one-third of association professionals report their data is excellent or very good. It could be as simple as an organization is yet to set any goals, visions, or KPIs for its data.

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39 Online Community Stats You Should Know in 2019

Higher Logic

The online community stats are broken down into these categories: Benefits of Community for Community Members. Benefits of Community for Your Organization. Where Communities Fit into Organizations. Communities empower members, leading to high rates of engagement: 7% of members explore. Community Ownership.

Strategy 195
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Many Organizations Accidentally Ignore New Members

Smooth The Path

But this is a shame since turning the membership funnel upside down is a big opportunity for many organizations to increase their member retention rates. That’s because new member onboarding programs raise new member renewal rates by nearly 10% on average, according to the New Member Engagement Study.

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Association Brain Food Weekly: 1.18.19

Reid All About it

The book presents a provocative alternative solution to one of the biggest problems in workplaces: declining employee engagement. They provide an action plan to increase engagement, even if you’re not “in charge” of engagement, along with case studies of organizations that have successfully shifted their cultures.

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Engagement Lessons from the Pandemic

Spark Consulting

Two weeks ago, I had the opportunity to appear on a virtual panel on engagement, organized by Mary Byers, for the Veterinary Medical Association. The pandemic had uneven effects: some associations enjoyed increased member engagement while others have been deeply challenged.

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