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Case Study: In-depth Member Interviews Feed Association’s Strategic Plan

Smooth The Path

Based on this input we outlined two goals for the research project: Understand member’s current challenges. Based on the goals of the research project we selected the qualitative in-depth interview methodology. Learn if there were any barriers preventing deeper member engagement. Listening to members. Analyzing the data.

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Association Brain Food: 6.7.24

Reid All About it

AI content is short-term arbitrage , not a long-term content marketing strategy, says Ryan Law at Ahrefs. AI Policy, Practice & Communication (Washington DC) Hear three association case studies on using AI to create content, develop a special magazine issue on AI, and put together an internal AI use policy. Google rankings.

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SEO for Associations: Introduction & Free Strategy Playbook

Nexus Marketing

Search engine optimization (SEO) isn’t just for big for-profit brands—any organization that depends on reaching online audiences to promote its programs, services, and products can benefit from an SEO strategy. Organizations of all types and sizes use SEO strategies to rank higher for their target keywords. Far from it.

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Data Informs Decisions: ASAE and Association Analytics Aim to Predict Engagement [Case Study]

Higher Logic

Connecting the Higher Logic community platform, branded as “Collaborate,” is the latest addition to this long-term project. ASAE sees this project as a reflection of a culture change in the broader association space. We don’t want to measure how well we did against old strategy, because it’s now constantly changing.

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Association Brain Food: 2.2.24

Reid All About it

They explain how to develop a content strategy, know when it’s time for a redesign, decrease costs and increase revenue. They start with the benefits of a well-crafted print magazine, just in case you have to make a case to your leadership team. . – Project Success Is Up to You: Taking Your Project to the Next Level I get it.

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Association Brain Food: 2.9.24

Reid All About it

Greg Pollack at Association Analytics recommends three useful strategies to elevate your association’s impact in the new year. Operation Efficiency: Streamlining Processes for Associations Discover the key to success for associations in today’s fast-paced world by exploring strategies for optimizing operations and improving efficiency.

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Association Brain Food: 5.31.24

Reid All About it

Hannah Carvalho at Associations Now shares the advice of Jennifer Blenkle of the American Physiological Society and Ankur Ponda of McKinley Advisors on how to build a smart sunsetting strategy for products and programs. exam preparations, eligibility, exam content outline, study strategies, practice questions, tips and advice, etc.)

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