Reid All About it

MAY 21, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist. 1 CMP credit.

San Jose 369

San Jose Email Marketing Tools millennials 369

Reid All About it

MAY 14, 2021

Marketing copy. If you’re frequently under pressure to come up with clever and compelling marketing copy, I feel for you. That’s when marketers turn to their swipe file: a collection of copied and pasted blurbs that hopefully provide inspiration. Host: American Marketing Association. Event safety. Guests: Joy Duling.

St. Louis 341

St. Louis Technology Strategy Conference 341

Reid All About it

DECEMBER 18, 2020

Digital marketing for education programs. Compare your marketing tactics to the twelve digital marketing channels described by WBT Systems. Susan Schramm of Go To Market Impact describes five ways to “de-risk” your next virtual (or hybrid) event —”drawn from real-world experiences and scars (my own and others).”

Video 221

Video Certificate Review LMS 221

.orgSource

MARCH 18, 2024

Sharon Rice is Managing Director of Business Strategy at.orgSource and Garth Jordan is CEO of the American Animal Hospital Association. Both are steeped in the world of associations and are avid students of strategy, business, and culture beyond this industry. Our value is not in a magazine or even standards.

Examples 88

Examples Revenue millennials Strategy 88

Reid All About it

JUNE 21, 2019

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Jen Maltba, Marketing Manager at Cvent.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Reid All About it

JULY 10, 2020

So I nearly jumped out of my chair in joy when I saw an open letter in Harper’s Magazine signed by 150 famous people (dare I say, intellectuals) who are also concerned about the illiberal cancel culture and self-righteous trolling going on right now. WBT Systems describes nine virtual event strategies that minimize Zoom fatigue.

Montana 365

Montana Content Price Strategy 365

Reid All About it

MAY 29, 2020

It covers virtual event strategy and technology, including a list of platforms for different purposes. Virtual learning strategies. MemberSuite suggests several strategies for designing a more effective and memorable virtual learning experience. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media.

San Diego 259

San Diego Strategy Conference North Carolina 259

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman.

Montana 370

Montana Conference Content Education 370

MemberClicks

NOVEMBER 22, 2023

You’ll be giving the public a platform and the resources they need to talk about it (for some of that invaluable word-of-mouth marketing). Step Six: Effective Promotion Strategies for Your National Awareness Day Once you have developed your national day and a place for your users to connect with you about it, you’ll need to promote it.

How To 52

How To Social Media Certificate FAQ 52

Reid All About it

OCTOBER 9, 2020

Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Marketing Your Association While Building Your Personal Brand in 2020 (Association Chat). marketing and communication professional. Presenter: Erin Geoffroy Sullivan, Director of Marketing at Personify. More info. .

Utah 370

Utah LMS Conference Technology 370

GlowGlobally

AUGUST 4, 2017

Results from this year’s American Engagement Index (AEI) focused for the first time on the US domestic market for ten large professional societies. Member and customer relationship strength is borderline weak in the US market. Globally, the leader by a magnitude order of difference is certification/accreditation.

Certificate 60

Certificate Products Marketing Education 60

Higher Logic

OCTOBER 25, 2017

Use what you learn to improve each strategy so you’re consistently bringing in more income. Advertising or sponsored articles in your print magazine or e-newsletter. Professional development eCourses and certifications. The conference regularly generates 60 percent of their revenue. Social media advertising.

Revenue 159

Revenue Tips Social Media Newsletter 159

Reid All About it

DECEMBER 9, 2022

Blue Sky eLearn’s step-by-step guide to instructional design helps you decide what educational programs your market needs, develop learning objectives and assessments, map the content, and design the program. Market needs. Six ways to get your organization’s subject matter experts to start thinking like content marketers. (

Colorado 39

Colorado Recruiting Recruitment Survey 39

Association Adviser

JUNE 28, 2017

Preliminary findings were released this week from the 2017 Membership Marketing Benchmarking Report , which will be released later this summer at ASAE’s Annual Meeting & Exposition in Toronto. Members, do you know if your association has a magazine? Do you know if they offer a certification? Members: Know Your Benefits.

Georgia 95

Georgia Certificate Discount Class 95

Reid All About it

MARCH 3, 2023

WBT Systems shares several association examples of self-assessment tools and programs for choosing a career path or course of study, preparing for a certification exam, or improving business practices and policies. Self-assessments reveal where you need to improve your skills and what you need to learn. Subscriptions. Event gamification.

Revenue 39

Revenue Tools Education Member Experience 39

Associations Now

MAY 16, 2014

The fast-food giant crafted a successful event strategy that focused as much on the people who couldn’t attend as those who could. No matter your opinion of Mickey D’s food, you have to be impressed by the company’s ability to consistently come up with inventive marketing approaches. Love Your Hometown Teams.

Boston 40

Boston California Certificate Team 40

High Context

FEBRUARY 27, 2009

Thoughts On Strategy: If you can’t innovate now… If you are unable to innovate your web presence now you never will. The economy is hitting meeting revenue hard in some sectors while programs such as certifications and distance learning are booming for the same organizations. Subscribe to receive via e-mail.

Strategy 40

Strategy Report Social Media Revenue 40

Reid All About it

OCTOBER 25, 2019

Only 45% of the freelancers participating in the study do “skilled services”—like programming, business consulting, marketing and, ahem, writing. Is the freelance sector in your association’s market growing as well? Gerald Leonard, PM World 360 Magazine ). Did you know that 35% of the U.S. workforce is now freelancing?

Review 85

Review Education Tips Technology 85

Associations Now

OCTOBER 23, 2013

If you’re in the market for some yoga gear, Patagonia is about to release a new line that comes with a few extra benefits—benefits for the workers who created them. More details: How it works: Fair Trade USA’s certification program includes steps to be taken at multiple points in the supply chain.

Press Release 40

Press Release Certificate Price Products 40

Reid All About it

AUGUST 19, 2022

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Game-Changing Email Strategies to Dominate the Inbox in Q4. 1 CMP credit. More info/register. Tue 8/23 at 12 p.m. More info/register.

Technology 43

Technology Software Cost Products 43

Reid All About it

OCTOBER 11, 2019

Newman, Greater Good Magazine ). Michael Brenner, Content Marketing Institute ). Presenters: Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Presenter: Brooke Gracey, Marketing Manager, Campaigns and Podcast Host, Cvent. Digital Marketing to Exceed Your Marketing Goals.

DC 50

DC Washington Content Education 50

Association Adviser

APRIL 15, 2014

Our research shows only half of associations ask advertisers and sponsors if they’re getting their money’s worth—only about 60 percent incorporate that feedback into pricing strategies. And can those elements be leveraged into niche events and sub-groups of your market? TRSA’s Ricci agreed. ” Avoiding common NDR mistakes.

Revenue 60

Revenue Georgia Price Newsletter 60

Reid All About it

OCTOBER 16, 2020

By the way, he’s the director of certification and education at the Professional Pricing Society so he knows what he’s talking about. If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in.

Indiana 221

Indiana Review Education Conference 221

Reid All About it

APRIL 23, 2021

Help yourself and others benchmark member communication efforts and strategies by participating in Association Adviser’s 10th annual Association Communications Benchmarking Survey. Content strategy. Is it a certificate program or a certification? Member communications. The survey closes Friday, April 30.

Revenue 370

Revenue Strategy Content Education 370

Reid All About it

AUGUST 7, 2020

Virtual event and community platforms give you the chance to eavesdrop on what your members and others in your market are talking about. Sponsorship strategy. Andrew Sullivan, New York Magazine ). Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Take advantage!

Montana 369

Montana Conference Education Tennessee 369

Association Law

JANUARY 4, 2010

Some sponsorship benefits, such as discounted booth or magazine advertising space and logo placements on magazines and trade show banners, are likely to translate into more than mere acknowledgements. UBI and Certification Programs. Certification programs can be difficult to characterize as related or unrelated.

Guidelines 40

Guidelines Organization CA United States 40

Association 141+

NOVEMBER 30, 2011

If they joined through certification, they may not be aware of conference opportunities. Content Outline: Each department within the association (conferences, certification, education, publications, etc.) Composing Social Media Strategies. Membership Marketing Blog. Association Management Lessons from Harley Davidson.

Social Media 40

Social Media Louisville Certificate Maine 40

Reid All About it

OCTOBER 23, 2020

They also touch on assisting chapters with their digital strategy. He suggests some essentials for your home office gear and virtual meeting strategy. orgSource conducted a survey to assess the impact of the pandemic and discovered a disconnect between current association strategies and market realities. Count me in.

Revenue 300

Revenue Review Content Strategy 300

MemberClicks

NOVEMBER 8, 2021

Continuing education and certifications. Your directory listing with Jane’s profile will probably appear in the list of search results.This kind of additional traffic, especially when compounded over hundreds or thousands of members, is ideal for building domain authority as part of your search engine optimization (SEO) strategy.

Directory 52

Directory Certificate Discount Survey 52

MemberClicks

NOVEMBER 8, 2021

Continuing education and certifications. Your directory listing with Jane’s profile will probably appear in the list of search results.This kind of additional traffic, especially when compounded over hundreds or thousands of members, is ideal for building domain authority as part of your search engine optimization (SEO) strategy.

Directory 52

Directory Certificate Discount Survey 52

Reid All About it

APRIL 22, 2022

New education markets. Quorum explains why companies might want to have their own in-house governance relations team, strategy and software. Agnes Amos-Coleman, MBA, CMP, education, conference, event, certification consultant, Amos-Coleman. Host: ASAE Marketing Professionals Community. New member engagement. Host: ASAE.

Proposal 39

Proposal Price Technology Recruiting 39

Association Adviser

MAY 23, 2017

They also help associations finance lobbying and advocacy efforts, fund certification programs and scholarships, and invest in new tech and programs – all of which keep them relevant to members and help them fulfill their mission. Then create a communications strategy based on specific feedback and data. If they’re not, find out why.

Revenue 64

Revenue Content Survey Newsletter 64

Aaron Wolowiec

DECEMBER 13, 2012

This likely includes face-to-face programs, digital learning, other meetings and events, and any certification, accreditation or licensure programs. Now multiply each of these programs by three marketing touch points and it’s more messaging than the average association member can reasonably absorb. Newsletter/magazine articles.

Content 100

Content Newsletter Social Media Case Study 100

GrowthZone

APRIL 23, 2020

Ubersuggest : Free plan for Neil Patel’s Ubersuggest, to generate keywords for content marketing strategy and production. SALES AND MARKETING. Benchmark : Free trial of email marketing solution. Hatchbuck : Free trial of the company’s all-in-one sales and marketing platform. Email support@wistia.com.

Resources 158

Resources Software Video Class 158

Reid All About it

FEBRUARY 21, 2020

Joe Williams, Content Marketing Institute ). Danny Lewis, Smithsonian Magazine ). We eat collards just about every week since they’re one of the best-looking vegetables at the farmers market during the cold season. Presenter: Josh Kashorek, Director of Marketing at Journity . Time, for everyone, is money. Yes, they do.

DC 221

DC Washington Content Education 221

GlowGlobally

SEPTEMBER 20, 2010

global association strategy, regional planning and local infrastructure to grow your business. Market & Biz Plan. « A Guide to the Association Market in China. Secrets to Market Share and Product Sales Growth » Sep. Categories: MARCOM , Market & Bus Planning. GrowGlobally.org. Membership.

United States 60

United States Social Media Association Management Products 60