Higher Logic

JUNE 30, 2016

Our communications people try to shorten it up, but they will be overridden by our ED who is also an advocacy expert. How would you adjust a traditional press release approach to be more effective and impactful? Here's an extreme example of how one large company did it badly. And here's one that did it very well.

Social Media 136

Social Media Press Release Communications Newsletter 136

Associations Now

MARCH 6, 2017

In addition, 90 Days of Action provides tools—such as templates for press releases, fact sheets, and blogs—to help museums communicate about their efforts. Early findings show that most already use specific strategies to reach immigrant and/or refugee populations. unveiled a mural dedicated to world peace.

San Jose 76

San Jose Press Release Texas Chicago 76

Achieve

JUNE 11, 2020

Communicate with your donors. . Below I’ve compiled three great examples of nonprofit organizations in South Florida fundraising successfully amid COVID-19: 1. In the end, I think we all walked away feeling a little bit closer as a community and a little more inspired to do good for causes we care about. . Further your mission.

Florida 52

Florida Press Release Social Media Education 52

Associations Now

JUNE 21, 2016

Still, associations use them for all sorts of reasons, including to share articles and press releases. If this describes your content strategy, here’s a plea to change your approach. I’ve run into thousands of PDFs that serve no purpose other than to echo a press release that could just as easily be a web page.

Press Release 75

Press Release Content Washington Strategy 75

Socious

JANUARY 11, 2017

In this example, the first thing that most people see is a white vase. That’s the mark of an effective product, service, or strategy. An effective member engagement strategy gets your members participating and interacting with your association and their peers through its website, networking events, or private member community.

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Newsletter Member Engagement Press Release Recruiting 100

Association Adviser

AUGUST 7, 2017

On the bright side, media distrust can have an incredibly positive impact on the tenor of association communications. Each of these examples illustrates the power of an association’s voice – a far cry from “fake news.”. Personal contacts and establishing trust as a source (not just press releases and social media) are important.”.

America 63

America Social Media Press Release Education 63

Associations Now

JUNE 3, 2015

So you prep a press release, line up some internal experts who are ready to field some interviews, and think that the ensuing press campaign would be a roaring success. For some specific examples of how organizations have succeeded by tying their data to a narrative, read Panepento’s full post here.

Press Release 40

Press Release Innovation Communications Report 40

Association Briefings

OCTOBER 19, 2020

According to Marketing General’s , 2020 Membership Marketing Benchmarking Report , the top challenges facing associations today include communicating value or benefits and attracting and retaining younger members. For example, perhaps your Twitter feed is reserved for a , curation of industry and association news, including events.

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Social Media Video Content Press Release 52

Associations Now

JULY 10, 2014

Years into the social media revolution, many associations are still forsaking strategy in their social communications, according to a new report. That number suggests a lack of strategy. Does your association have a clearly defined social media strategy? Where are they going wrong? associations to manage.

Social Media 40

Social Media Press Release Report Survey 40

Association Adviser

NOVEMBER 15, 2016

Is the press release dead? For example, recently the American Marketing Association created its first Intellectual Agenda, in which it defined “The Seven Big Problems in the Marketing Industry”. For example, there are many association gatherings where media may not normally be permitted, but members are.

San Antonio 60

San Antonio Texas Communications Austin 60

Associations Now

OCTOBER 9, 2015

Face-to-face communication is important in a business setting because it allows relationships to develop in a way that can’t be achieved by email and telephone conversations. The study—titled “Does the Future Have Room for Face-to-Face Communication?”—surveyed surveyed 779 meeting organizers, attendees, and students. Maintain focus.

Library 40

Library Press Release Michigan Communications 40

Achieve

JUNE 8, 2023

Kick-off - one event: The kick-off event is when you announce your goal and objectives to the wider community, issue press releases, and celebrate to drum up broad energy and enthusiasm. Clearly communicate your campaign’s objectives and how they align with your organization’s mission and long-term vision.

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Project Press Release Resources Proposal 52

Associations Now

JULY 22, 2013

SIFMA has been working on a crisis-response strategy for many of Wall Street’s banks and has been staging mock cyberattacks in an effort to test preparedness. According to a press release from the association , the testing, which ended Friday, met its goals. More details: Wait, what?! Yeah, you read that right.

New Hampshire 40

New Hampshire Press Release Maine Industry 40

Associations Now

NOVEMBER 25, 2014

Rethinking the nature of our email communications: Quite often, we use emails to focus on messaging, to tell members about news relevant to the industry, or to simply remind people that we exist. But what if other strategies might be more effective in certain cases? See the Potential. Are our news roundups hitting the mark?

Email Marketing 40

Email Marketing Marketing Press Release Tools 40

Associations Now

FEBRUARY 7, 2017

The company pledged to create new communication tools for its users, but ultimately ceded the conversation to other social media outlets. Public comment threads on your press releases might be a bad idea. A controlled community of members commenting on a subject? So what happened? Perhaps a better one.

Press Release 40

Press Release System Social Media Technology 40

SCD Group

JULY 9, 2012

A 5-step Association Newsjacking PR Strategy During the Republican primary season, a Mitt Romney aide told CNN when fall comes, “everything changes. The 10 New Rules of PR By Jeff Bullas What are “The Old Press Release Rules”? Strategy | Content | Discovery. Causeaholic. AMR Management Services.

Press Release 40

Press Release Ohio Price Content 40

AMR Management Services

JULY 6, 2011

This was a great way to leave behind information as well as have examples of the pinups to show the retailers. A press release about the project. Examples of the two pinup options. How to Create a Content Marketing Strategy. Communications Audits and Digital Media Presentati. ▼ 2011. (37). AMR Clients.

Marketing 64

Marketing Project Library Kentucky 64

Off Stage

JULY 5, 2011

Here’s an example: your association has taken a position on a local political initiative—let’s say the county wants to establish a new real estate transfer tax. And leave her contact information so we have a database of interested local residents for future use.). Or whatever.). Make it easy to share.

Course 40

Course Press Release Analysis Social Media 40

Reid All About it

JUNE 1, 2018

don’t use press releases to find new story ideas. ( Join a discussion of BICSI (a professional association supporting the information and communications technology community industry) activities in India. Setting Goals to Execute Your Strategy. Rethink your marketing and PR tactics: 53% of journalists in the U.S.

Puerto Rico 30

Puerto Rico Chicago Tools Washington 30

Beth Kanter

AUGUST 21, 2013

The post below was co-authored with Bahia Ramos, who is the director of Knight Foundation’s communication foundations program and highlights some of the content in the Giving Day Play Book which serves as backbone to this peer learning effort. This post was also cross-posted on the Knight Foundation blog here.

Miami 28

Miami Georgia Press Release Social Media 28

Beth Kanter

OCTOBER 28, 2014

In the first three years, LSF invested close to $3 million in the program, offering three specific types of support to the Pioneers: Capacity-building grants to build technology infrastructure, strategies, and communications skills needed to integrate social media into their work. LSF’s Lessons Learned.

Social Media 28

Social Media Press Release Leadership California 28

Beth Kanter

JANUARY 14, 2014

Every time I have taught a social media and digital communications strategy over the past decade, I always include useful research studies about the who and how people are using these tools. Benchmark Studies and Examples. Here’s what I learned: Global Social Media and Mobile Usage Studies and Internet Penetration.

Social Media 28

Social Media Organization Class Project 28