Associations Now

JUNE 28, 2016

But in a new press release , Gartner says that anti-cloud sentiment is likely to fade away in a few years, as the offerings improve and bleeding-edge technology becomes cloud-only—think, for example, Adobe’s Creative Cloud offering, which is only available as a subscription service but is frequently updated for end users.

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Press Release Cost Technology Strategy 81

Associations Now

AUGUST 29, 2018

Sometimes a press release might do the trick, but a thoughtful amount of planning—through the creation of resource pages—can help make it easier for your organization to speak up when interest in your association’s focus area rises. When a news story breaks that’s relevant to your industry, are you in a position to respond?

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Resources Press Release Florida Examples 40

Associations Now

APRIL 25, 2017

On April 24, the trade group sent out a press release from its new Manhattan headquarters about its new name and tagline—The Toy Association: Inspiring Generations of Play. While Pasierb said the association has carried out this aim in “fits and starts” throughout its history, it is now one of the key objectives of the new strategy.

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Press Release Class America Industry 44

Associations Now

OCTOBER 10, 2019

According to “A View From Meeting Planners: Winning Strategies in Destination Marketing,” a recent report by Development Counsellors International, 55 percent of meeting planners surveyed said that dealing with safety and security caused them more stress than any other issue. Here’s a look at three tools worth checking out.

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Conference Metro Press Release Technology 57

Associations Now

JUNE 21, 2016

Still, associations use them for all sorts of reasons, including to share articles and press releases. If this describes your content strategy, here’s a plea to change your approach. I’ve run into thousands of PDFs that serve no purpose other than to echo a press release that could just as easily be a web page.

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Press Release Content Washington Strategy 74

Achieve

JUNE 11, 2020

Below I’ve compiled three great examples of nonprofit organizations in South Florida fundraising successfully amid COVID-19: 1. Tip: In addition to these three examples above, our partners at Qgiv have organized an awesome. Now is also a great time for a “thank-a-thon” in lieu of fundraising. . right in our backyard. .

Florida 52

Florida Press Release Social Media Education 52

Associations Now

MARCH 22, 2017

The goal of the strategy being plotted out isn’t to find ways to simply donate food that’s already been made, but rather to prevent food from being wasted in the first place. Pete Pearson, WWF’s director of food waste, noted that hotels were a good example for consumers due to their broad reach and high volumes.

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Industry Press Release Committee Project 48

Associations Now

MARCH 6, 2017

In addition, 90 Days of Action provides tools—such as templates for press releases, fact sheets, and blogs—to help museums communicate about their efforts. Early findings show that most already use specific strategies to reach immigrant and/or refugee populations. unveiled a mural dedicated to world peace.

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San Jose Press Release Texas Chicago 75

CMA Solutions

NOVEMBER 17, 2022

Brand Marketing Strategy 2023: Create More Memorable Experiences World-class customer experience is everything. Want more eyeballs on your blog and press release? Making it part of a digital ad campaign, for example, allows you to supplement marketing efforts by engaging users for longer in a short time. Add a video.

Marketing 52

Marketing How To Social Media New Jersey 52

Higher Logic

JUNE 30, 2016

How would you adjust a traditional press release approach to be more effective and impactful? Here's an extreme example of how one large company did it badly. How can these strategies for writing brevity be used to improve your writing for social media? Write it directly in the voice of the executive.

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Social Media Press Release Communications Newsletter 136

Associations Now

APRIL 19, 2017

Replacing non-efficient toilets with efficient ones is an important strategy to stretch available water supplies. According to the release, the results “also merit consideration within the current federal and state regulatory environment.”

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Arizona Georgia California Press Release 47

Socious

JANUARY 11, 2017

In this example, the first thing that most people see is a white vase. That’s the mark of an effective product, service, or strategy. An effective member engagement strategy gets your members participating and interacting with your association and their peers through its website, networking events, or private member community.

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Newsletter Member Engagement Press Release Recruiting 100

Associations Now

DECEMBER 14, 2015

The group suggests that the best strategy to fight ad-blocking might involve putting the consumer at the forefront of the digital advertising process. For example, on Monday The Wall Street Journal noted that the television show South Park has recently focused on the online advertising issue, arguably its most mainstream notice yet.

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Press Release Software Washington Content 40

Associations Now

MARCH 27, 2017

For example, Tom Conley, High Point Market CEO and ASFD board member, provided the connection to CIFF—which is organized by the China National Furniture Association, the China Foreign Trade Center, the Guangdong Furniture Association, and the Hong Kong Furniture & Decoration Trade Association. “It

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Press Release United States America Certificate 40

Associations Now

MARCH 1, 2017

For example, the Smithsonian Institution is working on a project called the Videogame Pioneers Initiative , which is designed to collect and tell stories about the creation of historic videogames. It’s just a starting point for the preservation-minded group. Postal Service after the story gained media attention.

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Press Release Library Video Project 40

Associations Now

MAY 1, 2015

Convention and visitor bureaus are making diversity and inclusion efforts an integral part of their strategy. ” An example of the CVB’s D&I efforts for the American Council of the Blind’s upcoming summer meeting was mentioned in an article posted on MeetingsNet.com earlier this week. Here’s how and why. Recent Efforts.

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Minneapolis Dallas Press Release Guidelines 40

Associations Now

JUNE 7, 2017

Maybe you’re pulling together a media toolkit, and your chapter has a great template for creating press releases. Peer examples also have the added benefit of making the toolkit approachable.”. Make sure to use it,” Hijar says. Step 4: Evaluate and Review Toolkit Use.

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Press Release Project Sample Content 63

Associations Now

DECEMBER 12, 2014

. “Our industry is committed to the safety of our guests, and our partnership with the American Bus Association will take that commitment one step further,” AGA President and CEO Geoff Freeman said in a press release. But for such a strategy to work, Pantuso notes, there have to be high standards.

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Massachusetts Connecticut Press Release Industry 40

Associations Now

JUNE 3, 2015

So you prep a press release, line up some internal experts who are ready to field some interviews, and think that the ensuing press campaign would be a roaring success. For some specific examples of how organizations have succeeded by tying their data to a narrative, read Panepento’s full post here.

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Press Release Innovation Communications Report 40

Associations Now

JULY 10, 2014

Years into the social media revolution, many associations are still forsaking strategy in their social communications, according to a new report. That number suggests a lack of strategy. Does your association have a clearly defined social media strategy? Where are they going wrong? associations to manage.

Social Media 40

Social Media Press Release Report Survey 40

Association Briefings

OCTOBER 19, 2020

For example, perhaps your Twitter feed is reserved for a , curation of industry and association news, including events. Your association must have strategies in place for handling customer service issues through your social channels. Here’s a couple of examples: Need examples of association-focused UGC?

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Social Media Video Content Press Release 52

Associations Now

SEPTEMBER 26, 2014

While global brands like Nike and LEGO have developed and implemented successful strategies, other companies and industries have been slower to engage, including destination marketing organizations and convention bureaus, says Marketing Challenges International. A good example of this was featured in one of my previous blog posts.

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Content Marketing Press Release United States 40

Associations Now

OCTOBER 30, 2013

Goldman Sachs and Lifetouch are prime examples: 11 percent of associations in the IEG report note offers of some form of sponsorship from at least one of the two companies. Other top sponsors of associations include the banking, pharmaceutical, legal services, real estate-related, and hardware industries. Let us know in the comments.

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Press Release Report Revenue Project 40

Associations Now

MARCH 6, 2015

The United Kingdom’s government has built a massive, well-organized online resource for its citizens to access services and information, and it’s a strategy worth learning from. is an example of how the civil service should keep continuously changing and improving and remain focused on outcomes. German Report of the Day.

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Press Release Resources Revenue Survey 40

Association Adviser

AUGUST 7, 2017

Each of these examples illustrates the power of an association’s voice – a far cry from “fake news.”. This is an excellent example of an association providing a simple communication that benefits the industry and its members. Jill Andreu is Naylor’s vice president, content strategy and development.

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America Social Media Press Release Education 63

Associations Now

JUNE 26, 2015

Two familiar examples from the retail world are Amazon’s “Recommended for You” product selection based on a user’s search history and Netflix’s viewing recommendations. However, the CWT report also points to examples in the consumer travel industry. CWT also thinks big data can be used to even better customize business travel booking.

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Press Release Report Technology millennials 40

Associations Now

AUGUST 31, 2015

Silvercar , which has a presence at 10 airports nationwide, has taken an app-first strategy to car booking, allowing customers to pick up a car—in all cases, an Audi A4—without even speaking with an attendant. McCormick said in a press release. Some startups are even beginning to eye the airport space exclusively.

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Detroit Press Release United States New York 40

Achieve

JUNE 8, 2023

Kick-off - one event: The kick-off event is when you announce your goal and objectives to the wider community, issue press releases, and celebrate to drum up broad energy and enthusiasm. Clearly define your capital campaign’s objectives first—they should be the whole reason and guiding force behind the campaign.

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Project Press Release Resources Proposal 52

Associations Now

MARCH 4, 2016

On the meeting front, for example, in 2014 I wrote about how the Drug Information Association emailed tailored conference agendas to close to 7,000 potential attendees. But the not-so-good news for associations is that recommendations and personalization strategy must continue to evolve and get better.

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Austin Press Release United States Products 40

Associations Now

JANUARY 15, 2016

The findings may help make the case for tweaking your association’s technology-enabled learning strategy, particularly if you can increase your organization’s nondues revenue. Some examples of efforts among those who do: microlearning tasks delivered by email. Types of Learning. ” Learning Reinforcement. Nearly a third (31.5

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Mooc Press Release Class Survey 40

Associations Now

JULY 22, 2013

SIFMA has been working on a crisis-response strategy for many of Wall Street’s banks and has been staging mock cyberattacks in an effort to test preparedness. According to a press release from the association , the testing, which ended Friday, met its goals. More details: Wait, what?! Yeah, you read that right.

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New Hampshire Press Release Maine Industry 40

Associations Now

OCTOBER 9, 2015

“Amongst those who already attend and organize a meeting and the meetings and events organizers of the future, face-to-face communication is most preferred because it allows people to read facial expressions [and] increases interaction and understanding of the message,” said Emma Boynton, Imago’s head of sales and marketing, in a press release.

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Library Press Release Michigan Communications 40

Associations Now

DECEMBER 18, 2014

From content strategy to video to AMSes, five useful insights you can take back to your association from National Harbor. During a Wednesday panel discussion on video learning, led by ADB Partners CEO Amanda Baston, examples of each of these methods got airtime—and all of them succeeded at their main goals. costing more.

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Conference Video Maryland Press Release 40

Associations Now

NOVEMBER 25, 2014

But what if other strategies might be more effective in certain cases? Example: Let’s say you have volunteers that you commonly work with on a certain task—say, community moderation—and as a way to keep them engaged, you send out a daily progress report commending members on what they’ve managed to do in a single week.

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Email Marketing Marketing Press Release Tools 40

Associations Now

MARCH 20, 2015

Say, for example, your industry is going through some upheaval like the newspaper business. Most publications are facing declining advertising revenue, increased competition from other print and digital products, and readers with different content-consumption habits that requires different strategy. Find Solutions to Problems.

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Press Release Revenue Industry Products 40

Associations Now

JANUARY 23, 2015

“A top priority of event organizers today is driving revenue growth, and sponsorships are seen as a top area of opportunity, while exhibitors are looking to enhance the value of sponsorships,” said Vice President of GES MarketWorks and Strategy David Saef in a press release.

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Organization Seattle Press Release Revenue 40

Associations Now

JUNE 21, 2013

What they had to say could affect your association’s meetings and education strategy when it comes to attracting these next-generation attendees. An example of an association doing this is the American Payroll Association, which has held a successful hybrid event since 2010. A new study of U.S.

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millennials Press Release Social Media Class 40