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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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COVID-19’s Impact on Global Email Communication: How to Maintain High Deliverability

Higher Logic

Recently, I’ve seen a spike in the amount of email communications going through our servers, so I dug into how mail receivers are reacting to the influx of mail to their systems. As an example, New York State put out guidelines cautioning individuals about COVID-19 related communications: ".Cyber Don’t send on the hour.

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3 Strategies to Streamline In-Kind Donations for Supporters

NXUnite

It’s a great way for donors to support your organization while staying sustainable by recycling their items. For example, an individual working at a marketing agency might donate their services to design marketing materials for your upcoming fundraising event. Establish clear guidelines for in-kind donations.

Strategy 130
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Are Marketing and Membership at Opposite Poles? Take the Journey to Collaboration

.orgSource

Is your marketing team hanging out at the North Pole while the membership group chills in Antarctica? If the marketing team promises a fabulous new website, and the results don’t include any features members want, there will be issues, not the least of which is broken confidence. We saw their loyalty as beyond commercial transactions.

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How to Apply for Grants: A Guide for Parks and Rec Orgs

Achieve

Regardless of the reason behind your need for additional revenue, grants provide parks and recreation organizations an excellent opportunity to garner the money they need. A grant is funding given by a grantmaker or grantmaking organization to an eligible applicant or applying organization. Review eligibility and guidelines.

How To 52
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Your Guide to Effective [Not Annoying] Marketing Personalization

Higher Logic

People want to receive relevant, customized recommendations from the brands and organizations they’re interested in. Adobe’s recent study about email marketing revealed more about these reactions to personalization. Personalization is hot right now. And what’s more , they’ve grown to expect it. But first…. What do they want from me?!

Marketing 149
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Membership Marketing: Get More Email Opens by Understanding Send Patterns

Higher Logic

Email communication suffers when we’re busy or our inboxes are clogged with to-dos. That’s why you need to send your marketing and member emails at the optimal time, when people are most likely to pay attention. Here are three top findings to help your organization improve email communication today. Open Rates.

Marketing 159