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Unlocking Growth Potential: The Benefits of Working with a Marketing Agency

ISAE

Unlocking Growth Potential: The Benefits of Working with a Marketing Agency Whether you run a small business that's just starting out or an established business looking to expand, working with a marketing agency can help unlock your growth potential.

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As “Religious Freedom” Law Passes, Controversy Heats Up in Indiana

Associations Now

Following in the footsteps of Gen Con, the NCAA—which is hosting the Final Four in Indianapolis next month—has spoken out about a controversial Indiana state law that could allow businesses to deny services to the LGBT community on religious freedom grounds. On Thursday, Indiana Gov. We’ve made significant investments in Indiana.

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Association Brain Food: 3.8.24

Reid All About it

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Chapters should offer plenty of member-organized social meetups, not just education programs. Event marketing. Humans… so persuadable! Mentoring programs.

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Embrace ‘Undertourism’ for Your Next Meeting

Associations Now

Destination marketing organizations like Visit Indy understand the need to help deliver on those expectations so that attendees come away with an ‘only-in-that-city’ feeling about their visit.”. The Indiana Convention Center is connected by walkways to more downtown hotels and hotel rooms than any other U.S.

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Association Brain Food Weekly: 11.16.18

Reid All About it

Ernie Smith at Associations Now looks into the world of publishing to share advice on finding the right new ideas and “the right way to sell innovation both inside your organization and to the broader world.”. Characteristics of top-performing B2B content marketers. Marketing Charts ). Agility PR ). Fast Company ).

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Giving USA Report: Tax Changes, Stock Market Leave Damper on Charitable Picture

Associations Now

After a year in which tax policy and a fluctuating stock market added a couple of wrenches into the equation, the latest version of a widely watched barometer into charitable giving has some not great news. percent, or 7 percent with inflation) and environment/animal organizations (3.6 billion in gifts in 2018. While technically up 0.7

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Start with One Change to Create a Sustainable Meeting

Associations Now

The Indiana Sports Corp Corporate Challenge event followed these sustainability best practices last summer, Spangler says. The organization had rebranded and printed new signs for the event—but it left off the event details. The organization distributes over 100,000 meals a month. Learn more at VisitIndy.com.