Reid All About it

JANUARY 15, 2021

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Inclusive leadership. He suggests ten steps nonprofits can take to make space for black male leadership.

Innovation 359

Innovation Las Vegas Communications Education 359

Reid All About it

MARCH 25, 2022

Check out the new page on my site, Association Brain Food Resources , dedicated to feeding your brain with information from our industry partners about association technology, membership, data management, cybersecurity, non-dues revenue, and more. Professional development market potential. Host: EventMobi. Fri 3/25 at 12 p.m.

Revenue 195

Revenue Content Virginia Technology 195

Reid All About it

FEBRUARY 12, 2021

Presenters: Harneet Singh, Director of Marketing, Preseem. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Howard Givner, Event Leadership Institute Founder & CEO. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

JANUARY 22, 2021

WBT Systems suggests putting on your behavioral scientist hat if you want to recruit and engage volunteers while virtual fatigue is running rampant. Host: New York Society of Association Executives. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Sponsorships.

Innovation 370

Innovation Communications Education Strategy 370

Reid All About it

APRIL 2, 2021

Mike Murray, Content Marketing Institute ). Hear what works, where to focus your resources, marketing, management, and tracking. Amanda Bow , Director of Marketing & Communications, Association of School Business Officials International. Quick hits. 16 reasons why people don’t share their knowledge—and what to do about it.

Revenue 335

Revenue Conference Industry Strategy 335

SBI

JUNE 9, 2021

Acquisition marks new era for association management innovation. NEW YORK, NY, June 9, 2021 PRNewswire/ — Collegium Partners, Inc., Korber will continue in her leadership position and Alopé Pardee will become President. The 40-year-old company has been owned and operated by Marlis Korber for 14 years.

Association Management 52

Association Management Class New York Innovation 52

Reid All About it

SEPTEMBER 17, 2021

Instead of getting caught off guard like last year, they suggest preparing for anti-digital bias, making a virtual Plan B (but a better version than last time), investing in the right technology, and aligning your org chart and skill sets to the new reality. Companies have dozens of options for spending their marketing dollars.

Content 195

Content LMS District of Columbia Tips 195

CMA Solutions

JUNE 16, 2022

If you plan to build your brand in 2022 with a digital marketing solution, SEO must serve as the foundation for the entire campaign. Most marketers agree that inbound marketing tactics (i.e. Within six months, our SEO campaign put Paramont EO, an electrical distributor in Chicago, Illinois, on Page One in its target markets.

Strategy 52

Strategy Press Release New Jersey Illinois 52

Mariner Management

DECEMBER 10, 2020

Pre-pandemic associations tapped their components for four key roles: member engagement, leadership development, member recruitment and professional development delivery. New York Times predicts the threshold for what requires travel, and the time, cost and fatigue it brings, will rise. Enter 2020.

Metro 83

Metro Boston New York Member Engagement 83

MemberClicks

FEBRUARY 2, 2024

20,000 – $50,000 Well-known national speakers, New York Times bestselling authors, former high-level executives can command fees in this range. Your organization’s leadership may also have some ideas. Also, be ready to talk about marketing opportunities for the speaker.

How To 52

How To Review Social Media Cost 52

Reid All About it

APRIL 29, 2022

Their non-dues revenue scorecard takes seven factors into account, including member value, market insight, effort, and cost. This “mini-me chapter model” is causing volunteers to opt out, leadership pipelines to empty and chapters to close. Marketing Analytics. Presenter: Chris Harget, Head of Marketing, Wordly.

Revenue 39

Revenue Louisiana Technology Recruiting 39

SCD Group

AUGUST 21, 2014

For example, a professional certification program was developed and launched without research to determine the demand; and no marketing support to effectively launch and drive program growth. A year-long Board development and recruitment process was established. This year, Kellen is celebrating 50 years in business.

New York City 40

New York City Denver Atlanta Committee 40

SCD Group

JUNE 10, 2013

Coursera, a Silicon Valley-based company, is announcing today that it will partner with university systems in Colorado, Georgia, New York, Tennessee and Texas to develop and evaluate the potential of technology that is fueling dramatic changes in how higher education is designed and delivered. Markets become unpredictable.

Mooc 40

Mooc Tennessee Georgia Colorado 40

Reid All About it

AUGUST 19, 2022

It’s much better to get this news well before your project begins so you can figure out how to juggle these tasks with your regular workload. Make sure you (and your association’s leadership) aren’t falling for any of them. Recruiting young members. Cloey Callahan, Worklife News ). New York Times , no paywall).

Technology 43

Technology Software Cost Products 43

Reid All About it

DECEMBER 2, 2022

Word-of-mouth marketing. WBT Systems explains how USF pulled off this word-of-mouth marketing miracle —and developing the course in less than two months was a miracle too. Tough leadership decisions. If your AMS doesn’t help you recruit, engage and retain members , you better start looking for a new one.

Tips 41

Tips Video Content Marketing 41

Reid All About it

FEBRUARY 4, 2022

Alona Shalieieva, Content Marketing Institute ). Fri 2/4 at 9:30 a.m.* – State of the Association Job Market (NYSAE Engagement Lounge). Whether you are looking to hire new staff or are in the market for a new position, it’s important to know what to expect in 2022. Host: New York Society of Association Executives.

Content 39

Content Education Recruiting Recruitment 39

Association Adviser

APRIL 16, 2013

This month’s Corner Office spotlight shines on Carol Khoury, managing director of membership & marketing, for the 10,000-member New York Society of Security Analysts (NYSSA). AA: Has NYSSA changed its membership recruitment and retention strategy in response to the many changes affecting Wall Street? Carol Khoury.

New York 60

New York millennials Analysis Revenue 60

Reid All About it

SEPTEMBER 6, 2019

The Harvard Business Review describes how the New York Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. Her herb-heavy crumb coating was fantastic—it’s my new Milanese recipe. Turn Member Engagement and AMS Data into Effective Marketing. More info/register.

Chicago 37

Chicago LMS New York Content 37

Reid All About it

FEBRUARY 5, 2021

WBT Systems explains the basics of SEO so you can get Google to do the bulk of your marketing for you. On the side, not her broccoli purée, but thanks for the idea, Nigella, but the New York Times version , which we really loved. It’s fun to have broccoli in a new format. Remote work models. Host: Fridays@4. Host: Feathr.

San Diego 370

San Diego Price Strategy Education 370

Reid All About it

NOVEMBER 6, 2020

MGI’s 2020 Membership Marketing Benchmarking Report found a correlation between innovative associations and membership growth. Host: New York Society of Association Executives (NYSAE). The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. More info/register.

Learning Management System 285

Learning Management System Education Communications Technology 285

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DECEMBER 4, 2020

Host: New York Society of Association Executives. Two sessions: Respond, Don’t React: How This Simple Change Can Make All the Difference, and How to Create an Integrated, Multi-Channel Event Marketing Plan. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions.

Blended Learning 300

Blended Learning Revenue Conference Technology 300

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OCTOBER 16, 2020

Anna Goldfarb, The New York Times ). Green beans are all over the farmers market right now. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Will the Pandemic Reshape Notions of Female Leadership? Tackling Multicultural Marketing Like a Pro.

Indiana 221

Indiana Review Education Conference 221

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JANUARY 6, 2023

At The Free Press (my new favorite daily), Amanda Fortini reminds us that commonly held stories are often untrue. This New York Times story by Roger Cohen is shocking, but not surprising. For my marketing friends and clients, enjoy these ten content ideation methods for busy content teams. Quick hits. Fri 1/6 at 4 p.m.

Revenue 42

Revenue North Carolina Education System 42

Reid All About it

NOVEMBER 5, 2021

Lots of good stuff in here for marketers or anyone else who needs to influence behavior for a living. People are often promoted into positions of leadership and management without having formal training in ether. Leadership is something you can work on and develop over time. Host: New York Society of Association Executives.

Survey 195

Survey Revenue Price Team 195

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AUGUST 20, 2021

Recruiting and retaining volunteers is a mighty challenge when members have no time to spare. Host: New York Society of Association Executives. The War for Talent: How to Recruit and Retain the Right People. Presenter: Don Schmincke, Author, Speaker, Sage Leadership. Volunteer training. 1 CAE credit. CAE credits.

Revenue 195

Revenue Content Resources Strategy 195

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NOVEMBER 27, 2020

If your board (or C-suite) hasn’t accepted the fact that your association must offer online education to your members and market, then you’ll want to read this post from WBT Systems. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Online learning. CEO pandemic insights.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Reid All About it

MAY 12, 2017

– Association Leadership Study: What Makes up a High-performing Board. Hear about the results from a comprehensive two-part qualitative and quantitative benchmarking study on association leadership. Typography in Marketing. Host: American Marketing Association. Marketing Automation for Associations.

Raleigh 150

Raleigh North Carolina Chicago Technology 150

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MAY 1, 2020

Gabrielle Hamilton, New York Times ). How is your association demonstrating leadership to its members and community? Host: New York Society of Association Executives. Reggie Henry, CAE (moderator), chief information and engagement officer, ASAE: The Center for Association Leadership. 1 CAE credit.

North Carolina 273

North Carolina Revenue Strategy Education 273

Slice-Works

FEBRUARY 6, 2014

I ticked off the attributes that were most attractive: central location, salary, interesting projects, and office subscription to the New York Times (the basics for this 20-something). I wanted my new best friend to be excited and validate my decision. There are many benefits to using content marketing techniques.

Content 28

Content Social Media Marketing Review 28

Reid All About it

JUNE 14, 2019

Good eats: One of the best dishes I’ve ever made in my Instant Pot: pressure cooker spicy Korean pork shoulder from Melissa Clark at the New York Times. Why Content Marketing Is Key in B2B Lead Generation Efforts. Learn how to create a content marketing strategy that generates qualified leads for your organization.

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

Association Adviser

JUNE 17, 2014

” As Christine Smith , president of online career center provider Boxwood Technology , explains in today’s leadership profile , “Success usually doesn’t come from one single great ‘thing’—it’s doing a lot of little things well every day.” It’s also a great recruiting tool, added Smith. ” Pretty simple. .”

millennials 60

millennials New York City Ohio Recruiting 60

Associations Now

DECEMBER 14, 2015

Armchair quarterbacking any kind of leadership is a tricky, sometimes unfair business. That can be doubly so when it comes to technology, where talk of claiming market share gets messy when markets emerge or vaporize almost instantaneously. Stay out of crowded markets. Fixing a deeply broken company isn’t easy.

Case Study 40

Case Study New York Proposal Washington 40