Nexus Marketing

MAY 30, 2024

This data includes valuable insights into user behavior, traffic patterns, conversions, and overall marketing effectiveness that are essential for benchmarking and strategic planning. This activity will support your business’s organic insights, but the data our team exports will not represent the full picture of your marketing data.

Directory 52

Directory Analysis Report Tools 52

Association Adviser

DECEMBER 10, 2013

With just a few weeks left in 2013, the wave of top ten lists and year-in-review articles is flowing in full tsunami force. As social media consumes more marketing time, money and members’ attention, associations need to measure its impact and ROI more efficiently. Kelly Donovan is the team leader for online marketing at Naylor, LLC.

millennials 60

millennials Social Media Price Review 60

Higher Logic

MARCH 6, 2020

Top Digital Marketer of the Year: Beth Arritt, American Association of Airport Executives (AAAE). Beth, Staff Vice President, Marketing, at AAAE, is a mastermind at using Higher Logic’s marketing automation platform with her association management system, iMIS, to create precise target groups for personalized messaging.

Certificate 156

Certificate California Tips Innovation 156

Potomac Core

MARCH 4, 2019

Utilize market research to pinpoint challenges and build strategic opportunities to overcome those challenges. We don’t let anything get past us” notes Zucarro as his experienced team is ready to address any market or regulatory obstacle that will prevent the rotors from turning.

Industry 144

Industry Team Products Report 144

Velvet Chainsaw

APRIL 9, 2013

I’m excited to announce that Michele Frania has joined the Velvet Chainsaw team as of April 8, 2013 as Director, Client Projects & Stories! She also served as a Senior Marketing Coordinator with Universal American for several years. She’s a very important addition and we’re super excited to have her on the VCC team.'

Team 40

Team Ohio Project Event Planning 40

Velvet Chainsaw

SEPTEMBER 3, 2013

We’re excited to welcome Wendy Holliday, Vice President, Attendee Acquisition & Experience to the Velvet Chainsaw Consulting team! For the past nine years, Wendy has served as the Vice President, Marketing and Member Services for the National Association of College Stores (NACS). Today is her first day on the job.

Team 40

Team Revenue Strategy Innovation 40

Velvet Chainsaw

FEBRUARY 7, 2013

I’m excited to announce that Sarah Michel, CSP will be joining the Velvet Chainsaw team as of February 18, 2013 as Vice President, Professional Connexity! During the past few years, our team has been innovating and helping our industry deliver greater education value at conferences. 2013 will be an exciting year for our company.

Team 40

Team Colorado Social Media Innovation 40

Associations Now

MAY 6, 2013

How wineries are offering a team-building environment for business retreats, and what you can learn. A Corporate Retreat for Team-Building, With a Taste of Wine nyti.ms/ZkJyI6 — Mariella Irivarren (@mirivarren) May 6, 2013. — De-de Mulligan, CMP (@DedeMulligan) May 6, 2013. Crew CEO Mickey Drexler.

Social Media 40

Social Media Team New York California 40

Association Adviser

DECEMBER 17, 2013

The same can be said for creating and implementing an integrated, cross-channel marketing plan. While promoting your association’s products or services through one channel can create awareness and drives conversions, marketing your brand and products through multiple channels increases awareness and conversions exponentially.

Marketing 60

Marketing Video Email Marketing Social Media 60

Associations Now

FEBRUARY 25, 2020

Also: Make a splash with a viral marketing campaign. A Tasty Lesson in Viral Marketing. The makers of Jif peanut butter team up with Giphy to try to settle the GIF/Jif debate once and for all [link] pic.twitter.com/FrLbD1VtNJ. Want to make noise in marketing? By leveraging this viral marketing opportunity, the J.M.

Social Media 91

Social Media Team Examples Project 91

Associations Now

APRIL 23, 2013

This year’s paidContent Live 2013 was no exception, with many noting just a handful of women on panels, including Alejandra Owens, the managing editor of AARP’s blog. — Ernie Smith (@ShortFormErnie) April 17, 2013.@ — Ernie Smith (@ShortFormErnie) April 17, 2013. The company iterates fast.

Conference 40

Conference Cost Content New York 40

Higher Logic

JANUARY 27, 2020

How Matt is movin’ and shakin’ in the community industry: Matt’s career path has taken him through teaching, sales, marketing, IT, and now, community management. He’s clear that this program is about community as a strategy – not social media tools or marketing. Matt’s current role: Online Community Manager at Genesys. Jason Schofield.

Software 317

Software Industry Strategy Social Media 317

Ngage Management

APRIL 5, 2023

Association Management Companies (AMCs) allow services to be customized to meet specific client goals, supporting strategic planning, membership development, communications, marketing, finance, board governance, and more. Employees are assigned to client teams and provide customized services to meet client needs. The results?

Michigan 52

Michigan Team Innovation Project 52

Associations Now

APRIL 29, 2015

The Interactive Advertising Bureau says both advertisers and marketers are seeing major growth potential for ads in the digital video space. If you’re not already thinking of an effective digital video advertising strategy, you may find your marketing team or ad agency pushing you in that direction in the coming months.

Video 40

Video Report New York City Marketing 40

Associations Now

APRIL 21, 2015

The Automotive Service Association is helping members boost their online marketing efforts through a partnership with the experts at Autoshop Solutions. The Automotive Service Association [ASA] is teaming up with Autoshop Solutions, to help members assess and improve digital marketing efforts for their businesses.

Marketing 40

Marketing Discount Social Media Team 40

Ngage Management

DECEMBER 6, 2021

At its inception in 2013, Ngage Management was owned and solely operated by CEO Tobi Lyon. An entrepreneur by both nature and experience, Tobi knew that as her business and client base grew, so would the need for team support. Building the Ngage team is all kind of by design,” says Tobi. “I

Team 52

Team Certificate Recruiting Recruitment 52

Associations Now

MARCH 27, 2013

” Association Laboratory, a consulting firm that specializes in research and strategy, published its environmental scanning report “ Looking Forward 2013 ” [PDF] this month. I can’t just send them a marketing letter. The team-based membership decision isn’t limited to trade associations, Sepp says.

Team 40

Team Recruiting Recruitment Report 40

Membership Marketing

SEPTEMBER 13, 2013

and one of the leading authorities on membership and I will be teaming up to present a one-day program titled, Membership Success for 2014: Developing and Executing a Powerful Strategy. Diagnose your Membership Marketing Challenges. Develop a Membership Marketing Action Plan. Mark Levin, CAE, CSP, President, B.A.I.,

Chicago 40

Chicago Marketing DC Washington 40

SCD Group

OCTOBER 28, 2013

Raising Awareness Through Newsjacking By Lori Halley via Wild Apricot blog In our lightening-paced, globally connected world teaming with social media memes, 7 second video clips and 140 character news bytes, how can you get attention and keep your non-profit or your cause top of mind? Association Membership Marketing: 12 Steps for Success.

Marketing 40

Marketing Cleveland Content Communications 40

Associations Now

APRIL 1, 2013

— Team Slice-Works (@sliceworks) March 29, 2013. She suggests you use the five T’s of word-of-mouth marketing : talkers (or influencers), topics (or message), tools, taking part in the conversation, and tracking. (ht — SpeakerSue (@SpeakerSue) April 1, 2013. Make sure it’s working in your favor.

Social Media 40

Social Media Marketing Recruiting Recruitment 40

GrowthZone

JUNE 21, 2021

Ensure a prospective management system is a good fit for your team’s strategic plan, overall operations, and day-to-day tasks. It is a modern platform built by the team that brought you ChamberMaster. Marketing automation. Email marketing. FEATURES: Marketing. Email marketing. Financial reporting.

System 148

System Software Directory Membership Management 148

Nimble AMS

JANUARY 26, 2022

In 2013, Missouri State Teachers Association ( MSTA) was the first Nimble AMS client to login and start the conversation. . “ Idea Day is a day of innovation where the Nimble AMS team has an opportunity to provide new ideas, inspiration and innovation for wherever Nimble AMS may be headed in the future.

Missouri 78

Missouri Class Software Products 78

Membership Marketing

JANUARY 2, 2014

In this and several upcoming posts, I want to share three resolutions you may want to consider for your membership marketing program in the New Year. The basics of membership marketing are to create a plan, try new approaches, and track the results and your important membership data points.

Marketing 40

Marketing Sample Recruiting Recruitment 40

WBT Systems

FEBRUARY 13, 2018

Patreon, founded in 2013, is already valued at $450 million. 46 percent more likely to be first to market. Another component of their collaborative learning program, Team Reads, is internal software that facilitates book purchases and allows employees to share what they’re reading. 58 percent more prepared to meet future demand.

How To 155

How To LMS Learning Management System Course 155

SCD Group

JANUARY 6, 2013

During 2012, I listened to the issues facing associations at local and national association and marketing meetings: “Should we move all our publications online and if we do, what does that do for our (older) members who don’t have access to internet media?”. As you begin 2013, what would you add or delete? but do they?

System 40

System Social Media Content Cost 40

Higher Logic

AUGUST 17, 2017

That’s up from 2013 by a whopping $20 billion. Your in-house support team will also benefit from this because those overnight or weekend concerns won’t end up in their inboxes every Monday morning. As the user group cuts off support inquiries and solves them without your help, it will reduce pressure on your in-house support team.

Cost 134

Cost Products Innovation Team 134

Associations Now

JULY 2, 2019

And don’t forget about team member feedback, either. Rescuing Leftover Cuisine is a nonprofit that collects food that would otherwise be wasted from markets, restaurants, and events and donates it to local homeless shelters and food pantries. Cultivating the perfect meeting menu is one thing, but what happens when there are leftovers?

Innovation 60

Innovation millennials Newsletter Survey 60

.orgSource

FEBRUARY 21, 2023

In 2013, CEO Reed Hastings committed to moving from being a content distributor to becoming the creator of award-winning productions. Netflix’s new vision was driven by the idea that, in a highly competitive market, a shift in values would give its brand a leading edge. Since that decision, Netflix’s revenue has tripled.

Revenue 88

Revenue Guidelines Review Education 88

YourMembership

FEBRUARY 8, 2013

Happy Friday and Welcome to the Weekly Wrap Up brought to you by the team at YourMembership.com! 10) What Not to Do With Your Online Presence in 2013 by Tara Banda. Now that your business has survived the much-hyped “end of the world,” handling your online marketing should be a piece of cake, right?

San Diego 150

San Diego Los Angeles Sacramento millennials 150

Association Success

APRIL 5, 2018

I recently returned from the Philippines, where I found myself immersed in an emerging market. As a volunteer team, they are successfully putting out a physical publication called, “Association World”, maintaining a website, planning out a day-long seminar once a month, organizing an annual conference, and so much more.

Association Management 64

Association Management Team Marketing Resources 64

Associations Now

NOVEMBER 20, 2019

Year after year, Freed and his team have one-upped themselves, eventually even introducing video into the mix. In 2013, his vacation was the subject of a news report. Each summer, Freed takes a couple of weeks off—and people eagerly anticipate his increasingly ambitious and entertaining out-of-office messages. Blockbuster Breaks.

Massachusetts 91

Massachusetts Video Products Review 91

Associations Now

JULY 29, 2015

For instance, by identifying those most likely to renew, the Brewers’ sales team could work more efficiently, dedicating more calls and outreach to “on the fence” customers, knowing that the best customers might renew on their own or need just a small amount of prodding. Share your thoughts and experiences in the comments.

Marketing 40

Marketing Milwaukee Survey Analysis 40

Eric Lanke

JUNE 3, 2013

image source After my blog post on Transactional vs. Aspirational Membership published on April 29, 2013, I was contacted by the Midwest Society of Association Executives and asked to expand on a few ideas for their newsletter. Your association has some quality products--networking, market intelligence, professional education, etc.--and

Newsletter 100

Newsletter Products Price Resources 100

YourMembership

MARCH 8, 2013

Happy Friday and Welcome to the Weekly Wrap Up brought to you by the team at YourMembership.com! BAC -1.08% wanted to study whether face time mattered among its call-center teams, the big bank asked about 90 workers to wear badges for a few weeks with tiny sensors to record their movements and the tone of their conversations.

Social Media 150

Social Media millennials Recruiting Recruitment 150

Association Adviser

FEBRUARY 27, 2019

Another challenge has been finding the right talent for our team. Weiser staff celebrates the company’s 25th anniversary in 2013 with games, food and drinks. I’m really proud of every person on our team. Can you believe it? In our role as association managers, we must be very organized and responsive.

Association Management 82

Association Management Education Price Team 82

Associations Now

MAY 13, 2019

Perhaps I was a little early on the draw when I first wrote about the FIDO Alliance in 2013, complete with headline “ Is Now the Time to Move Past Password-Based Security? ” User habits and market forces will make the password a novelty, but it’ll still be a supported novelty for a long time,” McDowell told the website.

Certificate 78

Certificate Tools Course Marketing 78

Association Briefings

JUNE 22, 2021

Like some of the most successful companies using branded content, associations should be ready to jump on the marketing tactic as well. Think of branded content as a marketing technique that focuses on creating content that is linked to a brand, not a product or service. Every association has a story to tell. What is Branded Content?

Content 52

Content Video Social Media Education 52