Association Adviser

DECEMBER 17, 2013

Many associations lack member communication plans that are fully integrated. Tracy Tompkins , group publisher for Naylor LLC , said she’s surprised by the number of associations that make decisions about member communications from the “confines of their staff or board room.” Measuring social media.

Social Media 60

Social Media Sample New York City Revenue 60

Associations Now

FEBRUARY 27, 2014

In today’s Social Media Roundup, learn about an upcoming guide to protecting your accounts and more: Safeguarding Social Media. A service to protect your business as you scale up social media: [link]. — HootSuite (@hootsuite) February 27, 2014. – #assnchat [link].

Social Media 40

Social Media Press Release Software Tools 40

Association Adviser

MAY 20, 2014

But suppose you received a large and unexpected bump in your annual budget for communications and technology. What they did seem more interested in was “improving the quality of their existing communication vehicles” (54 percent) and “upgrading their publishing tools, technologies and processes” (48 percent).

Tools 60

Tools Indiana Technology Analysis 60

Associations Now

JUNE 25, 2014

Communication within YouTube is about to get another makeover. So to ward off any confusion about the latest iteration of YouTube’s internal messaging, we have a handy primer ready in today’s Social Media Roundup. — SocialFish (@socialfish) June 25, 2014. Plus: How your association could fit into a Box.

Social Media 40

Social Media Software Tools Content 40

Mizz Information

MARCH 19, 2014

So with this in mind, and given that Facebook is probably where the majority of organizations with little or no ad budget are spending most of their time and effort when it comes to social media, I think it’s about time to stop being shocked or in denial about the inevitable and instead start plotting your post-Facebook social media strategy.

Social Media 40

Social Media Strategy Resources Tools 40

Associations Now

OCTOBER 14, 2014

Find Accounting Software has released the findings from its 2014 Fundraising Technology Trends Study , and the results are clear. But only 1 in 3 say they have the tools they need to be effective,” Find Accounting Software project specialist manager Adam Bluemner writes. — Association HQ (@AssociationHQ) October 14, 2014.

Software 40

Software Revenue Social Media Tools 40

Aaron Wolowiec

AUGUST 23, 2016

Jennifer Grau, president, Grau Interpersonal Communication. This month’s guest blog post is by Jennifer Grau , president of Grau Interpersonal Communication , who is a listening trainer, coach, facilitator, speaker and consultant. Listening is a powerful relationship development tool. Leverage the face-to-face experience.

Conference 180

Conference Communications Social Media Process 180

Aaron Wolowiec

DECEMBER 16, 2014

I served as director of communications for an association for four years – and I loved every minute of it. I was all things communications, media relations and public relations. Today, we blur the lines between public relations and marketing, especially thanks to digital and social media. But marketing?

Marketing 100

Marketing Social Media Content Report 100

Beth Kanter

DECEMBER 6, 2013

Note From Beth: Back in 2011, I had pleasure of facilitating a panel discussion Grantmakers in the Arts pre-conference on technology and media with Rory MacPherson and Jai Sen from Sen Associates where I learned about research study they were conducting about social media use in the arts. Tried and True Platforms.

Social Media 28

Social Media Survey Report Communications 28

Associations Now

AUGUST 2, 2017

Participants , who will be given access to an API containing data from AGU’s upcoming Fall Meeting , are tasked with developing web-based tools that will help users—including AGU members—with everything from finding new collaboration opportunities to identifying relevant research.

Social Media 107

Social Media Software Content Products 107

Association Success

SEPTEMBER 1, 2017

The American Society of Association Executives has tools to help develop, implement and execute a strategy to get all cultures involved in your association. Employ the use of other effective tools in your tool box. It’s a good sign - and high time diversity became part of your organizational strategy.

Class 131

Class Leadership Industry Tools 131

Higher Logic

NOVEMBER 8, 2018

The American Society of Heating, Refrigeration, and Air-Conditioning Engineers (ASHRAE ) used marketing automation to include dynamic renewal footers in emails and to run paid social media ads, along with launching a new welcome series. This is the first complete overhaul since their launch in 2014. Highlights. Highlights.

Michigan 190

Michigan Certificate Handbook Directory 190

Aaron Wolowiec

AUGUST 23, 2016

Jennifer Grau, president, Grau Interpersonal Communication. This month’s guest blog post is by Jennifer Grau , president of Grau Interpersonal Communication , who is a listening trainer, coach, facilitator, speaker and consultant. Listening is a powerful relationship development tool. Leverage the face-to-face experience.

Conference 100

Conference Communications Social Media Process 100

Beth Kanter

APRIL 14, 2014

“You have to show not just tell your CEO about social media”- @carolynsave “Create a tweetorial” – @kanter #afpshift pic.twitter.com/zKggoMllYB. Ettore Rossetti (@EttoreRossetti) March 25, 2014. Here’s my Ultimate List of Lists of Nonprofit CEOs Using Social Media.

Social Media 28

Social Media San Antonio New Jersey Examples 28

Association Adviser

NOVEMBER 19, 2013

Social media is a great tool for connecting with non-members, i.e. prospective members, in your industry. Technology and social media is not going away. That must present some tough communication challenges. Our industry is very tech savvy, but we’re not very tech savvy about communication.

Social Media 60

Social Media Louisiana Video Technology 60

Associations Now

OCTOBER 16, 2014

These numbers are from the “ 2014 Fundraising Technology Trends ” study, which also found that a significant number of fundraisers feel they could be more effective at raising revenues. three or more software management tools. The survey created a profile of “very effective” fundraisers, who on average are using.

Social Media 40

Social Media Indiana Austin Texas 40

Beth Kanter

APRIL 25, 2014

We had a wide ranging conversations about how to apply network mapping and visualization and debated about its use as a measurement technique vs strategy tool. Harold Jarche (@hjarche) April 25, 2014. He started with a simple tool call Netviz that analyzed how his friends were connect. The notes are here. Organization.

Tools 28

Tools How To Analysis Social Media 28

Association Adviser

JUNE 11, 2014

Social media is a two-way communication channel that makes it fast and easy to address the five Ws. Communicate in the spaces where your members feel comfortable, where they feel valued, and where you know you’ll get the results you want. What can you, the communication professional, learn from my colleague’s daughter?

Content 60

Content Strategy Social Media Communications 60

Association Adviser

FEBRUARY 13, 2014

In Part 1, The Emergence of the Chief Data Officer , I mentioned my belief that all marketing efforts are measurable and data is not only one of associations’ most valued tools, but a must-have marketing tool. Analytics has been—and will continue to be—a critical component of an Integrated Marketing Communications (IMC) plan.

Marketing 60

Marketing Strategy How To North Carolina 60

Associations Now

AUGUST 30, 2017

For the Membership Blog, I frequently turn to the Collaborate community [ASAE member log-in required] to hear about some of the most pertinent issues and challenges in membership. What started in 2014 with a just a handful of participants grew into a communication channel with about 2,600 users.

Tools 67

Tools Social Media Communications Industry 67

Association Adviser

JANUARY 21, 2014

Part 3 will discuss measuring your data through branding, social media and website scorecards. All marketing efforts are measurable and data is not only one of associations’ most valued tools, but a must-have marketing tool. Part 2 will share practical tips to mine your data. Learn more at www.christinamotley.com.

North Carolina 60

North Carolina Tools Analysis United States 60

Associations Now

DECEMBER 9, 2014

Also: Automating unstructured tools is the next step in smoothing out workflow. Some reward strategies Green suggests: incentivizing social media participation, giving discounts to those who sign up early for events, and providing giveaways to members who send in their dues before the deadline. Workflow Wonders. ht @ cmswire ).

Social Media 40

Social Media Discount Tools Process 40

Membership Marketing

JULY 29, 2015

Of the participating associations this year, 46% reported membership growth, representing a decrease from the 53% who reported growth in 2014. The communication methods used to engage new members. · The most popular social media used by associations. · The communication methods used to engage new members. ·

Report 40

Report Marketing Social Media Leadership 40

Mizz Information

MARCH 28, 2014

And now I just learned that another great tool that’s been free up until now will be disappearing soon: LinkedIn page’s Products & Services tab. From the LinkedIn announcement: Your Products & Services tab will be removed on April 14, 2014. Remember the Facebook organic reach outrage of spring 2014. Photo credit ).

Products 40

Products Social Media Strategy Tools 40

Mizz Information

FEBRUARY 25, 2014

Of course the rub in this is how you’ll get and export this data, which, as I’ve blogged before , no small feat for associations that have little or no budget for social media. tools to use for tracking healthcare-related association conferences is Symplur. associations events'

Conference 40

Conference Analysis Social Media Course 40

Disciple Media

MAY 29, 2020

There’s no denying it, Facebook is one of the most popular social media networks around, but it doesn’t mean it’s the most effective. in 2014, down to 2% in 2016 and below 2% in 2018. This is where community platforms like us, step in to fill the gap. The power of community platforms.

How To 36

How To Social Media Content Library 36

Beth Kanter

JUNE 25, 2014

Here’s some other interesting findings about how world leaders use Twitter effectively: Since his election in late May 2014, India’s new Prime Minister Narendra Modi ( @NarendraModi ) has become the fifth-most followed world leader on Twitter, with 4,956,244 followers.

Social Media 28

Social Media United States Tools Maine 28

Associations Now

JUNE 24, 2014

As a session at ASAE’s 2014 Marketing, Membership & Communications Conference highlighted, for all the skills your IT department has, your best tool for leveraging their know-how may be to build a good working relationship with them. Communication’s Role in Tech. Here’s why. It's a pain.

Project 40

Project Technology Communications Analysis 40

Beth Kanter

NOVEMBER 21, 2014

This post was cross-posted from the Knight Foundation Blog and written by Jessica Hodder who is the digital communications associate for Knight Foundation. million, organizers at The Miami Foundation realized that Give Miami Day 2014 would be their most successful Giving Day yet. Give Miami Day raises record $5.2

Miami 28

Miami Florida Social Media Tools 28

Associations Now

JUNE 18, 2015

Despite the popularity of social media, email is still going strong as a marketing tool. Overall, among the more than 1,000 large and mid-sized associations surveyed by Informz, email volume increased by more than 12 percent between 2013 and 2014. Open rates also increased last year by 4.25 percent from 2013 (from 34.04

Content 40

Content Email Marketing United States Survey 40

Slice-Works

NOVEMBER 5, 2015

Feeling overwhelmed with all this talk about the “next big things” in marketing and social media? Recently, I’ve been watching recordings from sessions at Social Media Examiner ’s Social Media Success Summit, and loved the talks from Social Media gurus Mari Smith and Peg Fitzpatrick.

Organization 28

Organization San Francisco Social Media Austin 28

Slice-Works

NOVEMBER 5, 2015

Feeling overwhelmed with all this talk about the “next big things” in marketing and social media? Recently, I’ve been watching recordings from sessions at Social Media Examiner ’s Social Media Success Summit, and loved the talks from Social Media gurus Mari Smith and Peg Fitzpatrick.

Organization 28

Organization San Francisco Social Media Austin 28

Associations Now

JANUARY 24, 2014

On Thursday, the company launched a new analytics tool reliant on its Twitter Cards platform, which allows developers to offer up photos, videos, and content previews in the Twitter interface. But as it turns out, the best way to check your reach on Twitter is now through Twitter itself.

Social Media 40

Social Media Content Video Tools 40

Associations Now

AUGUST 15, 2014

At the 2014 ASAE Annual Meeting & Exposition earlier this week, Sarah Holliman, VP of marketing for SIG, along with its Manager of Operations Kim Parisi, shared more than two dozen ideas in their Learning Lab, “Business of Meetings: 25 Tips for Making Your Conference a Must-Attend Event.”. What elements are required? Your speakers.

Conference 40

Conference Discount Maine Social Media 40

Associations Now

OCTOBER 16, 2013

The new association will consolidate OFA—The Association of Horticulture Professionals and the American Nursery and Landscape Association (ANLA) into one, AmericanHort, which officially launches January 1, 2014. From that point forward, Geary says, communication was a priority, both from the associations to their members and vice versa. “We

FAQ 40

FAQ Industry Discount Survey 40

Mizz Information

MARCH 11, 2014

Of course, face to face is the best way to network and communicate, but realistically, that can''t happen every day. Online community can. Build it and they will come is a myth; you need a dedicated community manager to tie community into the rest of your association’s offerings—communication vehicles, marketing, events, etc.

Cost 40

Cost Communications Course Newsletter 40

SCD Group

AUGUST 30, 2012

So, if your association wants to create awareness (and action) for the industry/profession, start with your desired outcomes … then, your target audience(s) … then, your 1-3 key messages … finally, the tools (media) to deliver the message to the target audience(s). Determine what you can afford. Go Mobile Association.

San Francisco 40

San Francisco Columbus Ohio Tools 40