article thumbnail

Survey Says… Online Education’s Role in Membership Marketing

WBT Systems

Associations want to know how their membership recruitment, retention, and marketing tactics compare to others so they can improve member growth and engagement. Every summer, the association community looks forward to the release of the Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI).

Survey 150
article thumbnail

Opening the Door to Volunteers

Mariner Management

Interestingly, in one of our smaller associations, we inaugurated a robust DEI committee and program, and increased the number of volunteers engaged in our programs and running for the board. Meanwhile, the traditional volunteer board and committees inherently slow down decision-making processes. But wait, not all responding said yes.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Association Brain Food Weekly: 11.25.16

Reid All About it

The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Grazia Mohren, vice president of marketing, BizBash Media. Host: ASAE Professional Development Section Council Engagement Committee. Randy Lieberman, Foundation Marketing Group. Tue 11/29 at 2 p.m. –

DC 184
article thumbnail

Association Brain Food Weekly: 11.25.16

Reid All About it

The Future of Event Technology: 2017 Trend Watch. Explore what’s in store for event technology in 2017. Grazia Mohren, vice president of marketing, BizBash Media. Host: ASAE Professional Development Section Council Engagement Committee. Randy Lieberman, Foundation Marketing Group. Tue 11/29 at 2 p.m. –

DC 150
article thumbnail

6 Data Points to Track in Your AMS + Why You Need Them

MemberClicks

In this short guide, we’ve compiled the six most important data points to collect for your database to better connect and understand members: Contact Information Demographic Information Firmographic Information Committee, Group and Event Involvement Communication Preferences Reason(s) for Joining. Committee, Group and Event Involvement.

article thumbnail

Members Hire Industry Advocacy and Promotion

Potomac Core

Offerings that reflect the Industry approach includes advocacy, Industry promotion, consumer boat shows, market research, and a trade show. In October of 2017, the Board of Directors, the Executive Committee, a Board Task Force, and members of the Staff Leadership team launched their Strategic Industry Business Planning process.

Industry 164
article thumbnail

Association Brain Food Weekly: 12.22.17

Reid All About it

Since it’s the season to be merry, here are 99 reasons why 2017 was, in fact, a good year. Discover how you can showcase your association’s successful membership, marketing and communications campaigns by submitting an application for ASAE’s annual Gold Circle Awards. – Structured Content- A Marketer’s Secret Weapon.

Nashville 153