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Top 10 Informz Blog Posts from 2017

Higher Logic

Over the 2017 calendar year, we published 125 awesome blog posts across the spectrum of marketing automation topics. Lapsed members are not a sunk cost, but an opportunity to increase revenue quickly. In this webinar we explore the top trends and best practices for 2017 gleaned from assessing and analyzing 7000 subject line A/B tests.

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Skyrocketing Costs Squeeze Event Budgets

Velvet Chainsaw

Credit: iStock Event organizers are feeling the pinch as industry suppliers, venues and transportation companies rebound from the pandemic. Travel costs are rising due to strong demand (led by the leisure sector). As the cost of jet fuel and gasoline increases those costs are borne by the meeting organizer.

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Trends Impacting eLearning Solutions for Associations in 2017

WBT Systems

Predictions for the next big trends in eLearning solutions started appearing before 2017 had even begun. Therefore many of the trends that are being predicted for other industries, such as corporate learning and development or training organizations may not impact associations in the same way, or at the same time.

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Associations Share Industry Predictions for 2017

Associations Now

As a new year begins, associations reveal their predictions of what’s to come in their respective industries in 2017. From cruising and business travel, to retail and realty, here’s what associations think 2017 will bring. For instance, from 2016 to 2017, U.S. million in 2017. Travel is taking off. In its U.S.

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What’s Next? 6 Membership Trends to Watch in 2017

Socious

Now it’s nearly 2017 and a lot has changed. Most families had only a desktop because at that time, laptops cost twice as much. So what does 2017 have in store for those us working in membership and member marketing? 2017 Membership Predictions. In 2017 this will become even more impactful.

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2017 Membership Marketing Benchmarking Report

Membership Marketing

The 2017 Membership Marketing Benchmarking Report is now available as a downloadable PDF. In addition the increases reported in total membership counts, the 2017 Membership Marketing Benchmarking Report also highlights continuing strong data on other key membership statistics. Here are some of the highlights of this year’s research.

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Report: What Lies Ahead for Meetings in 2017

Associations Now

A new report suggests that events will continue growing next year, but due to narrowing GDP growth, planners should work to rein in costs. This year has been fairly consistent for the meetings industry , and next year promises to be more of the same—but with a couple of wrinkles. That may mean client spending dips.