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Budget for Communications and Marketing When Proposing New Initiatives

MatrixG

Last week, I attended and spoke at the International Foundation’s Technology and Benefit Communications Conference, held in Boston, MA. I spoke on the topic of “Next-Generation Tools to Enhance Your Communications,” or next-gen tools to communicate benefits to employees. Her advice? Megan’s advice is brilliant.

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INBOUND Conference: A Sample Agenda for Customer Marketers

Socious

HubSpot’s 2016 INBOUND conference is coming up fast and next week most of us will be hopping on a flight to Boston to attend. Customer marketers may have an even tougher time answering that question than most. Customer marketers may have an even tougher time answering that question than most. Let us help. Session Type: Breakout.

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Association Brain Food Weekly: 3.25.22

Reid All About it

Professional development market potential. Because I used 3 pounds of boneless pork shoulder (aka Boston butt), I doubled the marinade/sauce ingredients—and added a hefty amount of spicy sambal oelek to the mix. Thorben Grosser, VP of Product Marketing & Events, EventMobi. Host: EventMobi. Fri 3/25 at 12 p.m. 1 CAE credit.

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Daily Buzz: How One Association Is Re-Creating History

Associations Now

Taken at the Boston Public Garden footbridge, the iconic image marked the first convention of photographers in the region, a five-day conference by the National Photographic Association. The meeting, which was held at the Horticultural Society of Boston, ended with all participants gathering for the photo at the footbridge.

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What to Do When Membership Is Booming?

Associations Now

But more recently, Doyle says, companies in other sectors and cities have come on board, diversifying the association’s member community. RIA is working to establish early and constant touchpoints with members by using marketing automation tactics. We’re aiming to engage new members early on.”. Engagement through automation.

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Why High-Tech is High(er) on the List for Meeting Planners

Associations Now

And if you are thinking that focusing on a city’s tech scene narrows your options to a few places—San Francisco, Seattle, New York, or Boston—think again. Cities that are home to a bevy of tech companies are generally keen to invest in their communications infrastructure. It’s a more relevant question than you might think.

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Restaurant Foundation Wins Grant to Train Prison Inmates for Industry Jobs

Associations Now

“We have one million unfilled jobs; the labor demand is very high right now,” said NRAEF Vice President of Communications Gordon Lambourne. Funds from the grant will be used to roll out HOPES in four cities: Boston; Chicago; and Richmond and Hampton Roads, Virginia. “We There is definitely a need.