CMA Solutions

JUNE 16, 2022

Your SEO strategy should be clear: Move your brand on the first page of search engine results. At CMA, we devise a thorough SEO strategy for every digital marketing campaign that addresses three critical components of our award-winning program. Most marketers agree that inbound marketing tactics (i.e. close rate. of traffic.

Strategy 52

Strategy Press Release New Jersey Illinois 52

Reid All About it

MAY 15, 2020

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. Marketing virtual/online education.

Puerto Rico 370

Puerto Rico Montana Revenue Strategy 370

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APRIL 2, 2021

Association member communications. Interested in grading your association communications? The possibilities for hybrid events are literally endless, and our resident event experts are ready to share their top 30 ideas rapid-fire style for how you can think differently about your strategy in 2021 and beyond. 1 CMP credit.

Revenue 335

Revenue Conference Industry Strategy 335

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AUGUST 21, 2020

Alisha Haridasani Gupta, New York Times ). The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. Experience a best-in-class virtual event to inspire and start building your new event strategy. (Jen Colletta, Human Resource Executive ). This is hilarious.

millennials 307

millennials Montana Class Education 307

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JANUARY 28, 2022

Learn about the importance of properly positioning your benefits, how to best communicate the value of your member benefits, drive member engagement and member retention, how to present your benefits for maximum engagement, and how to deliver a better member experience. Leverage Your Communication Style for Success in the Hybrid Work World.

Newsletter 195

Newsletter Survey Team Software 195

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MARCH 5, 2021

Laura Cappelle, New York Times ). The nerdy dopamine pathway: a well-traveled route if, like me, you get excited and energized by the possibility of learning something new. The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. Scott Barry Kaufman ). Host: Fridays@4.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Associations Now

AUGUST 6, 2019

I like one in particular, not only for its content but also because of its promotional strategy. It’s the New York Times podcast, The Daily. Meanwhile, in the New York City market, the Times recently started a pretty slick location-based ad campaign centered on two themes: “The Truth Is Local” and “The Truth Is Worth It.”

Los Angeles 91

Los Angeles New York City New York Recruiting 91

Reid All About it

MARCH 25, 2022

MemberSuite describes how a proactive data strategy can keep you in touch with members and customers no matter where they move. Susan Spilka, Strategic Communications Consultant and Co-founder of the Workplace Equity Project. Hear how to implement retargeting to achieve your organization’s strategic communication goals.

Revenue 195

Revenue Content Virginia Technology 195

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FEBRUARY 12, 2021

The ROI Member Recruitment Brochure: How to Crea8e Brochures That Positively Influence Membership Decisions. The ROI of Words: How to Write Website Copy That Will Drive Member Renewal and Recruitment. Facilitators: Alexandra Bradley, Director of Communications and Engagement, American College of Osteopathic Family Physicians.

Revenue 370

Revenue North Carolina Industry Technology 370

Reid All About it

JUNE 2, 2023

He’s the guy behind the New York Times recipe section, so you can consider him a reliable culinary source. Learn how integrating culture, strategy, and execution can make things happen in associations that are, frankly, long overdue—like being wildly profitable, attracting the best talent in the world, and being nimble and agile.

Technology 195

Technology Chicago Education System 195

SBI

JUNE 9, 2021

Acquisition marks new era for association management innovation. NEW YORK, NY, June 9, 2021 PRNewswire/ — Collegium Partners, Inc., Collegium partner companies deliver unparalleled, integrated consulting services to nonprofits around the globe. For more information, visit www.collegiumpartners.com. ###.

Association Management 52

Association Management Class New York Innovation 52

Associations Now

NOVEMBER 26, 2019

I like one in particular, not only for its content but also because of its promotional strategy. It’s the New York Times podcast, The Daily. Meanwhile, in the New York City market, the Times recently started a pretty slick location-based ad campaign centered on two themes: “The Truth Is Local” and “The Truth Is Worth It.”

Los Angeles 52

Los Angeles New York City New York Recruiting 52

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SEPTEMBER 17, 2021

Instead of getting caught off guard like last year, they suggest preparing for anti-digital bias, making a virtual Plan B (but a better version than last time), investing in the right technology, and aligning your org chart and skill sets to the new reality. Sponsorship strategy. Ann Patchett, New York Times ).

Content 195

Content LMS District of Columbia Tips 195

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OCTOBER 4, 2019

Homemade shrimp broth takes any shrimp dish to a whole new level—it’s the golden elixir, especially when you have shrimp heads in the mix. Vietnamese-style pork meatballs , a recipe from the New York Times, came together quickly for a weeknight meal. Looking at the Mindset, Model, and Measures of a New Member Onboarding Program.

LMS 186

LMS DC Social Media Washington 186

Associations Now

APRIL 9, 2019

Jane Margolies writes in The New York Times that, thanks to advances in technology, more office tenants now expect landlords to provide the technical aspects of a work environment that they might have once developed. Turn Attendees Into New Members. Looking to improve member recruitment? Other Links of Note.

New York 53

New York Recruiting Recruitment Maine 53

MemberClicks

FEBRUARY 2, 2024

Securing the right keynote speaker requires a blend of strategic planning, careful negotiation, and effective communication. 20,000 – $50,000 Well-known national speakers, New York Times bestselling authors, former high-level executives can command fees in this range.

How To 52

How To Review Social Media Cost 52

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SEPTEMBER 6, 2019

Strategy as currently practiced rarely emphasizes the importance of community.” The Harvard Business Review describes how the New York Public Library involved employees from 93 branches in innovation communities —could be a good model for chapters. Gaining a Competitive Edge with Content Strategy (Washington DC).

Chicago 37

Chicago LMS New York Content 37

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DECEMBER 2, 2022

Nimble AMS describes how an AMS helps membership teams better understand members, anticipate their needs, and deliver an optimal online experience and personalized communications and content. If your AMS doesn’t help you recruit, engage and retain members , you better start looking for a new one. Topol, New York Times ).

Tips 41

Tips Video Content Marketing 41

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APRIL 29, 2022

. – Conference Survival 2022: 6 Proven Strategies for Putting Powerful Draws on Stage. What can you do to give every community member good reasons to attend your events? Hear use case campaign examples for member recruitment/renewals, event engagement, and member profile building. 1 CMP credit. CAE credits. More info/register.

Revenue 39

Revenue Louisiana Technology Recruiting 39

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FEBRUARY 5, 2021

Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. What deer hunting taught me about strategy. It’s fun to have broccoli in a new format. Quick hits. As a venison lover, I enjoyed this post.

San Diego 370

San Diego Price Strategy Education 370

Association Adviser

JANUARY 21, 2014

This three-part series will help you use data to improve your marketing strategies and, ultimately, your bottom line. ” Some 19 percent of business leaders expect to recruit a CDO in 2014, while 17 percent foresee a CDO appointment, according to a study by Gartner. It can help formulate marketing strategies.

North Carolina 60

North Carolina Tools Analysis United States 60

SCD Group

JUNE 10, 2013

Coursera, a Silicon Valley-based company, is announcing today that it will partner with university systems in Colorado, Georgia, New York, Tennessee and Texas to develop and evaluate the potential of technology that is fueling dramatic changes in how higher education is designed and delivered. What does this mean to associations?

Mooc 40

Mooc Tennessee Georgia Colorado 40

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AUGUST 12, 2022

They explain how these factors affect the member experience, how the AMS market is changing and what you should look for in a new AMS. Chris Vaughan at Sequence Consulting shares ten strategies for preparing your association for the future. Why a time zone recruiting strategy has become the latest hiring trend.

Software 41

Software System Technology New York 41

Association Navigator

APRIL 12, 2013

Because Senator Sessions was a new senator and a former prosecutor I’ve always assumed that it made it easier, as a lawyer, for me to understand the Senator’s point of view. But I got impatient with politics and wanted something different, something a little more legal than political communications. million people in 2009.

Alabama 100

Alabama Handbook Washington Pennsylvania 100

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JANUARY 6, 2023

Online community. The community strategy playbook from Mobilize is based on the blueprint they developed for their own user community. This New York Times story by Roger Cohen is shocking, but not surprising. High-performing teams don’t leave relationships to chance—three strategies to encourage bonding.

Revenue 42

Revenue North Carolina Education System 42

Association Adviser

APRIL 16, 2013

This month’s Corner Office spotlight shines on Carol Khoury, managing director of membership & marketing, for the 10,000-member New York Society of Security Analysts (NYSSA). AA: Has NYSSA changed its membership recruitment and retention strategy in response to the many changes affecting Wall Street? Carol Khoury.

New York 60

New York millennials Analysis Revenue 60

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NOVEMBER 6, 2020

The conversation will cover the closest election results of 2020, an update on potential unreported or contested results and where things stand, and the new balance of power in Congress and how they will work together. Host: New York Society of Association Executives (NYSAE). Host: Community By Association. 1 CAE credit.

Learning Management System 285

Learning Management System Education Communications Technology 285

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OCTOBER 18, 2019

It feels like fall, finally, so I took out the Instant Pot and three-plus pounds of short ribs from the freezer to make this New York Times recipe. Even with all the technological innovations revolutionizing membership recruitment strategies in today’s world, the membership brochure remains a mainstay of membership marketing.

North Carolina 34

North Carolina Education Project Communications 34

Association Adviser

MARCH 19, 2013

Associations must adapt to shifting demographics, new communication platforms and changing member preferences. According to Naylor CEO Alex DeBarr, there is a new generation of middle and upper management in every market that takes their information and guidance from multiple sources. It’s cautious optimism at best. Here’s why.

New York City 60

New York City New York California Video 60

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AUGUST 9, 2019

The most important element in marketing and communications is segmentation, says MemberSuite. Oh well, you could sub another fish in this pan-seared mackerel with sweet peppers and thyme recipe from the New York Times. Presenter: Robyn Davis, Trade Show Strategy Specialist and Owner of When I Need Help (WINH). Host: PCMA.

Columbus 39

Columbus North Carolina LMS millennials 39

Reid All About it

AUGUST 20, 2021

Recruiting and retaining volunteers is a mighty challenge when members have no time to spare. Association communication trends. Associations are communicating more frequently than ever before but still struggle to articulate their member value proposition and customize communications for different cohorts. 1 CAE credit.

Revenue 195

Revenue Content Resources Strategy 195

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MAY 1, 2020

Gabrielle Hamilton, New York Times ). Host: New York Society of Association Executives. Presenters: Graham Harvey, Chief Strategy Officer, Matchbox Virtual Media. Learn the basics of conducting usability testing and how to use the results to drive your online strategy. Content Forum Weekly Community Chat.

North Carolina 273

North Carolina Revenue Strategy Education 273

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OCTOBER 16, 2020

If you’re thinking about doing a content audit as preparation for developing a content strategy, Hilary Marsh shares a content audit planning worksheet and issues to consider before diving in. Anna Goldfarb, The New York Times ). Reed, FASAE, CMP, Chief Event Strategy Officer, American Society of Hematology. 1 CMP credit.

Indiana 221

Indiana Review Education Conference 221

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NOVEMBER 5, 2021

Host: New York Society of Association Executives. Moderator: Heather Story, consultant, Volunteer Strategies. Learn a new framework for your strategic planning process which is based on scientific and evidence-based research. Understand how to separate strategy from tactics. 1 CAE credit. More info/register.

Survey 195

Survey Revenue Price Team 195

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NOVEMBER 27, 2020

They suggest strategies for making the case for investing in online learning programs. The ROI Member Recruitment Brochure: How to Create Brochures That Positively Influence Membership Decisions. On Day 3, we explore the structure required to implement the strategies outlined on Day 2. Prepare Your Event strategy for 2021.

Las Vegas 369

Las Vegas Virginia Content Washington 369

Slice-Works

FEBRUARY 6, 2014

I ticked off the attributes that were most attractive: central location, salary, interesting projects, and office subscription to the New York Times (the basics for this 20-something). I wanted my new best friend to be excited and validate my decision. I was ready to sign! Take your peers out for coffee to discuss these ideas.

Content 28

Content Social Media Marketing Review 28

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MAY 12, 2017

The new CIO is more than a technology manager. They have an adeptness for business strategy and more. Find out how the Handbell Missions of America changed their programs and benefits to meet the needs of their members, how they use communication and membership tools to encourage renewals, and what membership trends are on our minds.

Raleigh 150

Raleigh North Carolina Chicago Technology 150