Remove Innovation Remove Marketing Remove millennials Remove Process
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Association Brain Food: 3.1.24

Reid All About it

When associations canceled their conferences during the pandemic, sponsors and exhibitors found other ways to achieve their marketing goals. Marketing General Inc. As top talent becomes more and more difficult to attract and retain, mastering this process becomes mission critical. Advertising. More info/register. 1 CAE credit.

Education 259
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Association Brain Food: 2.23.24

Reid All About it

I’d love to see that phrase in membership marketing copy. Gen Z and millennial marketing. Here’s some help for marketing more effectively to younger generations. Hear predictions on how job roles within membership and marketing departments will evolve, including the skills that will become essential in this new era.

DC 265
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Association Brain Food: 6.14.24

Reid All About it

All together now: one hundred bottles of beer on the wall, one hundred bottles of beer… Event marketing. Fíonta shares eleven effective marketing strategies for boosting event attendance. Mapping the Cookie Crumbs: A Hands-On Approach to Process Mapping Learn about the fundamentals of process mapping. AI for associations.

Arlington 212
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Association Brain Food: 3.8.24

Reid All About it

Education program marketing. This time, they suggest eight marketing principles you should revisit or explore, most of them based on behavioral science. Event marketing. Your marketing plan has to work extra hard to convince your audience to make the trip. Humans… so persuadable! Mentoring programs. More info/register.

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Disruptive Innovation Creates Association Opportunities

Potomac Core

Disruptive Innovation “describes a process whereby a smaller company with fewer resources is able to successfully challenge established incumbent businesses.” In a slowing and uneven global economy, are your members looking somewhere else for lower cost and innovative solutions? Business Success Redefined.

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Association Brain Food: 8.25.23

Reid All About it

TopClass LMS highlights findings from MGI’s 2023 Membership Marketing Benchmarking Report that they think will interest association education teams. Gen Z and millennials. Another report to add to your reading list is Deloitte’s 2023 Gen Z and Millennial survey. Marketing to younger generations. Conference planning.

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The Trick to Innovating with Gen Y

YourMembership

How Do You Innovate With Millennials? There have been many articles written on how to attract millennials and hopefully, by now, you’ve put some processes and activities in place to attract this very large generation. Innovating with millennials sounds like a no-brainer. He lets you have class outside.”