WBT Systems

JULY 31, 2018

Every association wants to recruit millennial members, but the cost of membership may exceed a millennial’s budget. According to the 2018 Membership Marketing Benchmarking Report from Marketing General Incorporated (MGI), the median basic annual membership dues is $212. Recruitment strategy: help millennials get jobs.

millennials 150

millennials Resources North Carolina Certificate 150

Potomac Core

FEBRUARY 28, 2018

What’s more member companies are facing increasing demands for transparency from their board members, shareholders, and also from their consumers. Associations who customize their advocacy strategies will remain relevant. Customized Advocacy Addresses Widespread Member Challenges & Opportunities. percent or $373.7

California 132

California Analysis DC Products 132

Higher Logic

OCTOBER 23, 2018

Marketing General’s 2018 Membership Marketing Benchmark Report revealed fascinating statistics on why members don’t renew their association membership. This is precisely why you can, and should , be addressing these top reasons members aren’t renewing: 37% of associations report l ack of engagement with the organization.

Tools 258

Tools eBook Report Learning Management System 258

Potomac Core

DECEMBER 27, 2017

Members hire Associations, Members fire Associations is what the new mantra will be for Association Executives in 2018. The evolving external environment is continually redefining how member executives assess the impact of their memberships. Will not be hired by your prospective members. Product-lifecycle focus.

Products 119

Products America Boston United States 119

Reid All About it

DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. New member engagement programs work , and they don’t have to be big or expensive,” says Lisa Vivinetto in an Association Success article. More info/register.

Washington 186

Washington DC Library Tips 186

Reid All About it

JANUARY 11, 2019

All the “most popular posts of 2018” posts that come out this time of year, like this one from MemberSuite , provide good intel. Hear our executive team discuss the technology trends that grew over 2018 and what they expect in nonprofit technology in 2019. A+ Strategies for C-Suite Communications (Alexandria VA Brown Bag).

DC 276

DC Washington Learning Management System LMS 276

Potomac Core

APRIL 23, 2019

Members Hire Constant Transformation. As Artificial Intelligence , the cloud, and virtual reality take hold , Industries will invest resources in Associations that are equally transformation focused. Despite profitability, Industries are using new technologies to prepare for whatever comes next. Reduces Industry costs.

Recruiting 188

Recruiting Recruitment System Industry 188

SBI

AUGUST 9, 2021

Black Panther, the first major superhero release of 2018, made more than a billion dollars in its first month. Understanding how your members view themselves as the hero of their own stories is a fundamental part of attracting new members and improving existing member engagement. That’s “billion,” with a “b.”

Discount 98

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Reid All About it

NOVEMBER 10, 2017

If you work in an association, I encourage you to think about content strategy for five minutes because the American Society of Association Executives (ASAE) Foundation is studying how associations use content strategy. This research will: Document which associations are developing and implementing content strategies.

DC 150

DC Washington Tools Education 150

Reid All About it

JUNE 14, 2019

Learn how to create a content marketing strategy that generates qualified leads for your organization. Find out how to assess your current content marketing strategy and identify what you need, how to create content, and how to measure its success. Host: eLearning Industry. More info/register. Wed 6/19 at 2 p.m. Host: Idealware.

Fort Worth 170

Fort Worth Tips Dallas Social Media 170

Higher Logic

DECEMBER 2, 2019

These online communities might not operate in your same industry, but don’t dismiss them too quickly: there’s a lesson to be learned from every community. The community also capitalizes on gamification strategies by awarding badges and levels. These examples can help us answer the question: What really makes a community a community ?

Examples 156

Examples Software Newsletter Review 156

Reid All About it

MARCH 30, 2018

Search engine ranking signals that matter in 2018. Tue 4/3 at 2 p.m.* – Learn the Secrets of Better Member Engagement. Offering effective speakers who can discuss timely, industry-relevant topics helps increase chapter engagement while driving wider awareness of your association. Search Engine Journal ).

Project 150

Project Resources Software eBook 150

Association Success

NOVEMBER 4, 2020

It’s crucial to link D&A to the high-level organizational strategy as defined by the board. Step 3 — Predictive: “Every quarter we continue to do this; it costs $100,000 in working capital in the form of wasted staff time and decreased member engagment.”. Point out timely, unique challenges of D&A.

Tips 78

Tips LMS Examples Revenue 78

Association Success

NOVEMBER 15, 2018

Intentional onboarding makes members feel part of a community and impacts retention numbers , as this study shows. Any good email marketing campaign comes down to a content strategy defined by two things: value proposition and tone. This is an instant engagement technique that establishes rapport. So how does it work?

How To 68

How To Email Marketing Price Communications 68

Associations Now

JANUARY 6, 2019

Chasing shiny new objects is never going to be a successful strategy in a downturn. Headwinds hit the industries first, then the organizations that serve them, as employers cut back on their outlays for employee travel, dues, and other expenses that keep associations running. Members will be resilient—but you have to serve them.

Revenue 68

Revenue Social Media Tools Course 68

Reid All About it

NOVEMBER 9, 2018

Learn what to expect from integrated learning experiences, why these solutions are so effective, essential elements for an integrated approach, common pitfalls to avoid when developing an integrated strategy, and how to measure, analyze and interpret results. Presenter: Brooke Homar, Director, Strategy & Data, Freeman. Host: PCMA.

Chicago 175

Chicago DC Washington Software 175

Reid All About it

MAY 11, 2018

The Three Essential Elements of Effective Inbound Strategy. Winning Email Strategy for your Events: It’s a Marathon, Not a Sprint. Get the down low on what exactly GDPR is and what you and your organization should ensure is in place for compliance by May 25, 2018. More info/register. Host: Billhighway. More info/register.

DC 30

DC Washington Project Member Engagement 30

Reid All About it

JULY 20, 2018

What does it take to be an association CIO in 2018? DelCor looks at how the CIO job is evolving in the association industry and elsewhere. The 2018 Membership Marketing Benchmarking Report. Promote Your Content Effectively to Drive Member Engagement. Mentoring for Associations in 2018 (Washington DC Idea Swap).

LMS 30

LMS DC Washington Chicago 30

Reid All About it

JULY 13, 2018

DelCor looked at some of the findings from the ASAE Foundation’s Tech Success for Associations study, specifically how associations rank on the IT maturity scale in four different functions: infrastructure, data management, technology management and strategy, and digital presence. Health and Wellness Trends for the Event Industry.

DC 37

DC Washington Member Engagement System 37

Reid All About it

APRIL 20, 2018

Join this Coffee Talk to share strategies to leverage Google Analytics to meaningfully measure success, generate revenue, and improve your users’ experiences. 7 Ways to Increase Member Engagement in a Distracted World. and how to get the right statistics to prevent national and chapter level members from leaving.

Social Media 37

Social Media Chicago Tools Washington 37

Reid All About it

JUNE 8, 2018

Email is the overlooked backbone of successful content marketing and SEO strategies. and how to get the right statistics to prevent national and chapter level members from leaving. How Your Organization Can Use AI to Increase Member Engagement Right Now. Which strategies are marketers using? Marketing Land ).

Cleveland 31

Cleveland DC Washington Press Release 31

Reid All About it

OCTOBER 19, 2018

One way to fill workforce skills gap in your industry—while rejuvenating your association’s educational offerings—is by adding micro-credentialing programs to the mix. WBT Systems describes the benefits of micro-credentials for your members, industry employers and association. This is a utopia well within reach.

Arlington 34

Arlington Austin Maryland Communications 34

Reid All About it

APRIL 15, 2022

They believe an API strategy is crucial to defining your association’s value proposition and taking your “rightful leadership position to steer your industry.”. After years of talking about integrations, a group of ASAE members developed the State of iPaaS in Association Industry survey. Integrations and iPaaS.

Proposal 39

Proposal Technology Revenue Marketing 39

Reid All About it

AUGUST 31, 2018

What better place to recruit new members than during a live association event? Learn three proven strategies to sign new members during your next big conference. Engaging Learners with Video: Passive and Active Engagement Strategies. The Top 10 Event Trends of 2018 Presented with IMEX. Presenter: J.P.

Chicago 37

Chicago LMS Washington Tools 37

Reid All About it

JUNE 22, 2018

Member Engagement or Old Baggage? There’s a member engagement channel that too many associations aren’t leveraging. Call them chapters, affiliates, sections or any other name and the potential is member engagement, awareness, sales and growth. Find out what’s so engaging about engagement; R.O.I.

System 30

System Charlotte Education Member Engagement 30

Reid All About it

SEPTEMBER 21, 2018

The stats are staggering: We have seen more than 900 complaints filed in district courts around the country since the start of 2018 – and more than 750 in New York alone. Presenters: SongDivision CEO Andy Sharpe and leading music rights organization BMI’s Executive Director of Industry Relations, Jessica Frost. CLE credit. Host: PCMA.

North Carolina 34

North Carolina DC Washington New York 34

Reid All About it

APRIL 13, 2018

Chatbots and Events: Can an Industry That’s All About People Embrace the Virtual Assistant? Find out how to create business goals and a sponsorship strategy that support meeting those goals. Using Lean Innovation to Identify New Revenue Streams and Increase Member Engagement (Alexandria VA). More info/join discussion.

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DC Washington Revenue Chicago 30