Higher Logic

NOVEMBER 13, 2018

(For example: Lady Gaga’s Little Monster community, now an app , or the Mini Cooper community.). Also, fun fact - Jackie identifies as a One-Percenter for the Pittsburgh Steelers, so she created a community for fanatics like her.who also live in Austin, Texas. This approach makes us better, more effective communicators.

millennials 241

millennials Austin Texas Examples 241

Reid All About it

FEBRUARY 10, 2017

Tue 2/14 at 12 p.m.* – Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. – Industry Trends: Why Associations are Adopting Marketing Automation. More info/register. *All Tue 2/14 at 1 p.m.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

FEBRUARY 10, 2017

– Video Event Marketing that Drives Revenue. Learn how to plan and execute a video marketing plan for your next event. – Membership Marketing: Beyond the Basics. Learn how to implement new membership models, marketing methods, and analytics tools to boost the performance of your membership marketing programs.

Raleigh 150

Raleigh Austin Review Social Media 150

Reid All About it

APRIL 9, 2021

5 tips to attract and engage the next generation of leaders—excellent advice from members of ASAE’s Healthcare Community Advisory Committee. How to communicate price increases: a timely post if you’re planning to charge a more appropriate amount for your virtual events this year. Johnson Experience Marketing. Quick hits.

San Diego 370

San Diego Revenue Strategy Content 370

Associations Now

JUNE 11, 2019

To reach new audiences, the American Chemical Society targeted “micro-influencers” at the South by Southwest conference, creating a ripple effect that fueled a membership marketing campaign. But not all influencers are defined by their star power or follower counts. One video was designed to reach professionals in the food industry.

Austin 96

Austin Texas Social Media Video 96

YourMembership

AUGUST 24, 2015

I saw a new commercial this week promoting same day delivery in Austin, TX on 28,000 items available exclusively to Amazon Prime customers. president of Integrated Marketing Solutions said, “Free shipping the same day is a total differentiator in the U.S., completely unique for those major markets where it is offered.

Austin 150

Austin Analysis Member Engagement Technology 150

GrowthZone

JULY 24, 2018

Headquartered in Austin, TX with other locations in Chicago, IL, Maitland, FL, McLean, VA, Atlanta, GA, Boston, MA. Membership management software that includes: event management, content management tools, email marketing, online community, and dashboards. Offices located in Austin, TX, Herndon, VA, Chicago, IL.

Software 84

Software Association Management Austin Atlanta 84

Reid All About it

DECEMBER 17, 2021

This strategy allows sponsors to meet their marketing goals while contributing valuable information and education to your members and market. The post explains how this tool can help organizations, especially those with hybrid and remote teams, build understanding and trust, and improve communication and collaboration.

Proposal 195

Proposal Project Austin Certificate 195

AssociationChat

JUNE 5, 2020

JM: We’ve put the product out there and are starting the marketing campaigns. I talked with Austin Childers, Community Manager for Map Dynamics, and Alexis Simoneau, account manager for Map Dynamics, to find out more. I could very easily just give up but I didn’t want to do that. I didn’t want to let my team down. .

Austin 105

Austin Team Products Tools 105

Reid All About it

JULY 16, 2021

Learn how to make community your competitive advantage, measure the quantifiable value of community, and develop a framework for building out your community strategy. Host: Community by Association. Tirza Austin, Manager, Online Community, American Society of Civil Engineers. – Community Case Studies.

Revenue 195

Revenue Video Strategy Industry 195

Reid All About it

SEPTEMBER 3, 2021

Mike Agron, Content Marketing Institute ). 365-Day Member Communication: Re-Engaging Your Members in a Post-Covid Era. Let’s dive into reengaging your members and lapsed members through a multi-channel communications approach. Presenters: Austin McHenry, Crypto Practice Leader, UST. (Pia Callesen, Psyche ).

Learning Management System 195

Learning Management System Education Technology Review 195

AssociationChat

APRIL 10, 2020

WASHINGTON — ASAE announces the winners of the 2020 Gold Circle Awards competition, which denotes excellence, innovation, and achievement in association/nonprofit marketing, membership, and communications programs. Convention/Meetings Marketing Campaign. Insured Retirement Institute; IRI Annual Conference Marketing Campaign.

Newsletter 52

Newsletter Austin Committee America 52

Reid All About it

JULY 9, 2021

The only thing missing from my recipe is waxed beans because I’ve never seen them at the store or farmers market. Host: American Marketing Association. The pandemic has reshaped every aspect of our lives: how we do business, how we communicate, and how, when and where we interact with each other as human beings. Host: Personify.

Rhode Island 195

Rhode Island Technology Strategy Member Engagement 195

Reid All About it

JULY 15, 2016

Understand how tech tools can streamline communication and collaboration. Presenter: Kristi Casey Sanders, director of digital marketing strategy of Plan Your Meetings @ Meeting Professionals International. Presenter: Austin Johnston, owner of AKJohnston Group. Presenter: Kathy Cohen, Head of Marketing, EverThere.

North Carolina 150

North Carolina Austin Innovation Washington 150

Associations Now

AUGUST 7, 2018

“There are so many innovations, like collaborative robots and vision technologies, in more places, what I call robotics clusters—Pittsburgh, Boston, Silicon Valley, San Diego, and Austin, to name a few,” he says. “A RIA is working to establish early and constant touchpoints with members by using marketing automation tactics.

San Diego 63

San Diego Boston Austin Detroit 63

Reid All About it

APRIL 21, 2017

My friends at DelCor provide their take on the Community Brands deal—the known, unknowns, potential, and their advice for associations in all stages of an AMS investment. Why You Should Make Mobile Part of Your Event Marketing Mix. Today’s event audience has become increasingly resistant to traditional methods of communications.

DC 170

DC Chicago Washington Learning Management System 170

Reid All About it

JUNE 21, 2019

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. Lily Hay Newman, Wired ).

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Higher Logic

OCTOBER 30, 2018

. - John Boyle, Technology Alliances & Community, Zenoss. Zenoss debuted its new community in April 2017 at its annual conference, GalaxZ, complete with an updated brand and a new crowdsourced community name, courtesy of its Austin roots: TechZen. Megan Lueders, Chief Marketing Officer, Zenoss.

Case Study 120

Case Study Austin Products Library 120

Associations Now

DECEMBER 3, 2015

Yet, many associations such as the YMCA of Austin have not let that stop them. The group recently began to collect and analyze data in an effort to increase membership as well as to better inform its marketing efforts and understand its audience. The result: It saw a significant jump in year-over-year membership signups.

Virginia 40

Virginia Austin System America 40

Higher Logic

NOVEMBER 17, 2015

Spending just one hour a week chatting with other community folks facing similar challenges can give you new ideas, and help you think about your existing programs in new ways. Many cities have monthly meet-ups including Boston's Community Manager Meet-up , Octribe in San Francisco and Austin's Community Manager Breakfast.

San Francisco 120

San Francisco Class Austin Boston 120

Expo Logic

FEBRUARY 28, 2020

Online communities and message boards, if you have them, are great places to post notifications of service opportunities. Announcements in newsletters, emails, and other membership communications can also work well. One of the foundational concepts of marketing is to go where your customers are. Be visible at industry events.

Committee 36

Committee Austin Newsletter Conference 36

Association Adviser

NOVEMBER 15, 2016

For example, recently the American Marketing Association created its first Intellectual Agenda, in which it defined “The Seven Big Problems in the Marketing Industry”. On the positive side, broadening your thinking of “media” means you have many other places to share your story and more audiences to communicate with.

San Antonio 60

San Antonio Texas Communications Austin 60

Associations Now

AUGUST 20, 2015

Realizing the difficulty many businesses have in marketing to baby boomers, AARP recently launched an advertising agency to help companies better identify with and target the 50+ generation. We know how to uniquely reach and communicate to consumers 50 and over better than anyone else, and we don’t rely on outdated stereotypes.”

Austin 40

Austin millennials Report Marketing 40

Reid All About it

OCTOBER 19, 2018

Austin Kleon ). Tue 10/23 at 12 p.m.* – 4 Communication Strategies for Agile Success. Communication is one of the primary roadblocks to Agile transformation, and one that you likely experience if your organization practices Agile. Presenter: Brooke Gracey, Marketing Manager at CrowdCompass by Cvent. 1 CAE credit.

Arlington 34

Arlington Austin Maryland Communications 34

Beth Kanter

DECEMBER 1, 2016

Now, instead of relying on brands to market to us as consumers, we’re using the influence of friends and family to make decisions. Personalize all communications, even if it’s an informal email. All of us have access to our own communication channels (social media platforms, email, recommendation sites, etc.)

San Francisco 70

San Francisco Social Media Austin Review 70

Reid All About it

FEBRUARY 25, 2022

WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. MemberSuite looked at five essential member and market needs and came up with a slew of revenue-generating solutions , many of which are probably valuable for your members and market too.

Revenue 40

Revenue Analysis Strategy Technology 40

Reid All About it

MARCH 13, 2020

Tirza Austin believes mentoring is “not a year-long, one-on-one relationship.” At Community by Association, she describes how she shook up the traditional mentoring model , looked for a new type of mentor, got some pushback, but made it work. – Crisis Communications: Coronavirus Edition. Mon 3/16 at 11 a.m. Host: Gartner.

DC 44

DC Washington Revenue Communications 44

Slice-Works

NOVEMBER 5, 2015

Feeling overwhelmed with all this talk about the “next big things” in marketing and social media? Lately BigData and the Internet of Things has created a lot of buzz for marketers. Since Meerkat came onto the market, 20+ Live Streaming apps have followed. The core of Meerkat’s brand is their community.

Organization 28

Organization San Francisco Social Media Austin 28

Slice-Works

NOVEMBER 5, 2015

Feeling overwhelmed with all this talk about the “next big things” in marketing and social media? Lately BigData and the Internet of Things has created a lot of buzz for marketers. Since Meerkat came onto the market, 20+ Live Streaming apps have followed. The core of Meerkat’s brand is their community.

Organization 28

Organization San Francisco Social Media Austin 28

Beth Kanter

MAY 12, 2016

Kimbia, an Austin, Tex.-based based software company, created Give Local America so community foundations could host annual one-day fundraising events. The foundation’s quick thinking and strong communications efforts allowed Midland Gives to raise nearly $1.7 Communicate clearly and regularly. Invite feedback.

America 28

America South Carolina Pennsylvania Austin 28

Association Subculture

SEPTEMBER 3, 2010

Talking Heads, Part Deux - We got a lot more for a million dollars from Steve Austin. communications. (4). community. (3). marketing. (2). Talking Heads - Enough already. Nobody cares! Max Headroom was cancelled for a reason. Im just sayin. The Aftermath - The conference doesnt end when the lights go off. advocacy. (1).

St. Louis 100

St. Louis Austin United States Leadership 100

Reid All About it

MARCH 6, 2020

You can have the best content money can buy, but… (Jodi Harris, Content Marketing Institute ). Austin Kleon ). Recently, ACS embarked on a journey to better connect and build a community around study participants with the aim of increasing engagement and better delivering information to them. (Joni Taisey, WorkCast ).

DC 48

DC California Washington Raleigh 48

AssociationChat

JUNE 28, 2020

They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least. The virus has destroyed $23trn in global market value since mid-February. Deflation or inflation? Rising rates?

United States 59

United States New York Conference Seattle 59

AssociationChat

APRIL 15, 2020

They also talk about the impact of the global health situation on the Association market and how technology can help the industry become more sustainable in the future. The financial markets are a bellwether, at least. The virus has destroyed $23trn in global market value since mid-February. Deflation or inflation? Rising rates?

United States 52

United States New York Conference Seattle 52

Beth Kanter

MARCH 13, 2013

This week I was in Austin, TX for SXSW Interactive Festival where I presented or facilitated at several social good sessions or events. You can expect to hear a lot more about failure and nonprofits in the coming year.

Seattle 28

Seattle Austin Social Media Team 28