Associations Now

FEBRUARY 26, 2023

Communicating your association’s reason for being is essential for leaders. Other tools like ChatGPT have become so proficient at mimicking storytelling that we’re now awash in fake stories; a science-fiction magazine recently had to close submissions after being overwhelmed by AI-generated tales.

Strategy 119

Strategy Examples Review Revenue 119

Association Adviser

DECEMBER 17, 2018

” – Josh Spradling, CAE, TSAE Marketing & Communications Director. Like many associations, the Texas Society of Association Executives relies heavily on its print publication as a tool to engage members and earn non-dues revenue. TSAE earns non-dues revenue on a portion of each sale. You never know until you try!”

Case Study 74

Case Study Texas Guidelines Revenue 74

Reid All About it

AUGUST 6, 2021

Communication app overload. Achurch Consulting explains how to thoughtfully manage multiple communication and collaboration platforms. . Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine. Foresight as a Leadership Competency, Part 1. 1 CMP credit.

Revenue 195

Revenue Certificate Oklahoma City Strategy 195

Reid All About it

JUNE 21, 2019

The weekly list of free educational events and resources for the association community… Maggie McGary shares insights from the Community Roundtable’s 10th Annual State of Community Management report and cross-references them with findings from MGI’s Membership Marketing Benchmarking Report. 1 CAE credit. Host: Hubb.

Los Angeles 186

Los Angeles DC Washington Phoenix 186

Reid All About it

SEPTEMBER 1, 2023

Host: Professionals for Association Revenue Wed 9/6 at 11 a.m. Learn how to engage your leadership team and staff as allies and active participants so the whole organization works together to move IT initiatives forward and achieve measurable results. Host: ASAE Membership Professionals Community Tue 9/12 at 11 a.m. CAE credit.

Revenue 227

Revenue Survey Education Strategy 227

Reid All About it

MAY 21, 2021

Deep dive into MPI’s most recent Meetings Outlook research, published quarterly in The Meeting Professional magazine, and then discuss the trends that are most affecting you and your peers. Presenter: Carole Stizza, PCC, SHRM-SCP, executive leadership coach, senior HR professional and strength strategy specialist. 1 CMP credit.

San Jose 369

San Jose Email Marketing Tools millennials 369

Higher Logic

FEBRUARY 14, 2017

The best way for your association to provide long-term value to members is with an online community. You can increase non-dues revenue with an online store, deliver benefits with user-generated content, and engage members with discussion forums and blog posts. Event registration and other non-dues revenue streams. It’s perfect.

Strategy 168

Strategy How To Software Team 168

Reid All About it

JULY 30, 2021

The weekly list of free educational events and resources for the association community…. Non-dues revenue. 55 days from now, you could be in Nashville hanging around with people whose associations are rolling in non-dues revenue and people who want to emulate their success. Writing as a Thought Leadership Strategy.

Newsletter 195

Newsletter Certificate Technology Strategy 195

Reid All About it

OCTOBER 9, 2020

Quick hits before we get to the list of next week’s free education: How to adapt your communication approach and expectations with both mentors and mentees during pandemic times. marketing and communication professional. Unprecedented Leadership During Unprecedented Times (Planet IMEX Association Leadership Forum). .

Utah 370

Utah LMS Conference Technology 370

Reid All About it

MAY 29, 2020

Discover the 5 levels of subconscious communication to avoid self-sabotage and seize opportunities. Discover why, even if you’ve navigated the Covid-19 crisis relatively unscathed, having a crisis communications plan is necessary & why now is the perfect time to create one. More info/register. 1 CAE credit. More info/register.

San Diego 259

San Diego Strategy North Carolina Conference 259

Association Adviser

JANUARY 18, 2019

Set meetings with your colleagues to consider the ways your association can work across departments to share tools and merge information and schedules to amplify communications and technology outside of traditional functional groups. Create a map of all your content, communication channels and technology platforms.

Newsletter 61

Newsletter Directory Learning Management System Social Media 61

Reid All About it

NOVEMBER 25, 2016

Guests: John Graham, CAE, president and CEO, ASAE & The Center for Association Leadership. 4 Easy Ways to Generate Non-Dues Revenue. Jim McCaul, director of communications, Destination Marketing Association International. Lisa Hurley (moderator), content director, Special Events magazine and MeetingsNet. 1 CE credit.

DC 184

DC Ohio Project Washington 184

Association Adviser

NOVEMBER 13, 2018

During our webinar about the current state of association communications, our attendees brought up numerous questions about recommended strategies, tactics, platforms and communication practices. How can you effectively target communications without good data? It’s harder, but possible.

Member Engagement 60

Member Engagement Survey Social Media Communications 60

Association Adviser

AUGUST 23, 2017

Association Adviser recently sat down with Naylor Association Solutions President & CEO Alex DeBarr to talk about what the future looks like for associations, how leadership and innovation go hand in hand, and why the right tools of engagement are key to engaging members and driving non-dues revenue.

millennials 61

millennials Revenue Tools Content 61

Reid All About it

NOVEMBER 25, 2016

Guests: John Graham, CAE, president and CEO, ASAE & The Center for Association Leadership. 4 Easy Ways to Generate Non-Dues Revenue. Jim McCaul, director of communications, Destination Marketing Association International. Lisa Hurley (moderator), content director, Special Events magazine and MeetingsNet. 1 CE credit.

DC 150

DC Ohio Project Washington 150

Reid All About it

MAY 14, 2021

Get a glimpse into questions company leadership must ask themselves when considering the future of their workers and workplace environments. The ongoing uncertainty of in-person, online, or hybrid events does not make securing or increasing sponsorship revenue easy. Legal Considerations for Nonprofits. More info/register. 1 CMP credit.

St. Louis 341

St. Louis Technology Strategy Conference 341

Association Adviser

MARCH 19, 2013

Small communities on blogs and Facebook wield the most influence. Association magazines are growing in content and circulation while remaining an important member benefit. “I think reading the physical copy of the magazine is an experience that many readers value,” says Cindy Stevens of the Consumer Electronics Association.

Georgia 60

Georgia Directory New York Newsletter 60

Association Adviser

JULY 5, 2017

Communication breaks down. They include lack of detailed planning and accountability, unclear expectations and prioritization, and poor communication and coordination. The resulting gap represents lost opportunities and revenue. Specifically, SPICE stands for scan, plan, implement, communicate and evaluate. Production.

United States 76

United States Review Revenue Communications 76

Association Adviser

OCTOBER 13, 2016

If you think you’ve been seeing more advertiser-supplied “thought leadership” content in association media channels, you’re not alone. Preliminary results of our unscientific reader poll show that the majority of association leaders (78 percent) agree that sponsored content should be permitted in their member communications.

Content 60

Content Case Study Guidelines Revenue 60

Association Adviser

NOVEMBER 14, 2013

How to Communicate After a Train Wreck. SmartBlog on Leadership. How to Keep Your Non-Dues Revenue Going. Does your association have a magazine, newsletter, directory or website in need of revival? Contact us today for an assessment of your current communications plans and non-dues revenue strategies.

Directory 60

Directory California Social Media Newsletter 60

Association Adviser

NOVEMBER 21, 2016

This association approached our company requesting that Naylor cease publishing their print magazine because they wanted to be sensitive to their members and didn’t want to ask their members for money during such a difficult time. Use online media to communicate more. Update your website more frequently with new content.

Case Study 60

Case Study Directory Cost Revenue 60

Association Adviser

NOVEMBER 19, 2013

That must present some tough communication challenges. In order to keep our different members—and prospective members engaged, we did a major revamp of the magazine and have really leveraged technology, mobile and social media. Our industry is very tech savvy, but we’re not very tech savvy about communication. That’s right.

Social Media 60

Social Media Louisiana Video Technology 60

Aaron Wolowiec

SEPTEMBER 2, 2014

The resulting gap represents lost opportunities and revenue. This is according to Forbes Magazine in 2011. Communication breaks down. Tip for execution of strategy from @ aaronwolowiec : SPICE it up (Scan, Plan, Implement, Communicate, Evaluate) #asae14 LO3— Shelly Pfenninger (@shellypf) August 12, 2014.

Nashville 100

Nashville Analysis Review Communications 100

Association Adviser

APRIL 15, 2014

Association Leadership. Charles Popper, Naylor’s vice president of association relations, will also present findings from the 2014 Association Communications Benchmarking Report. ASAE 2014 Marketing Membership & Communications Conference. Visit Us at These Important Industry Events. May 19-21, 2014. May 28-31, 2014.

millennials 60

millennials Georgia Florida Directory 60

Associations Now

JULY 8, 2013

It will be interesting to watch how Google communicates to its own employees about this.” ” Chris Wetherell, the creator of Google Reader, told the magazine’s website that if he’d had the idea for the product today, “ I would absolutely not do it inside of Google. Deliver some straight talk. “It

Leadership 40

Leadership Project Innovation Products 40

Reid All About it

JUNE 26, 2020

In an interview with Knowable Magazine, social psychologist Anthony Greenwald explains what works and what doesn’t work to curb implicit bias. Building Community for Your Virtual Event. Amy Ledoux, CAE, CMP, chief learning and meetings officer, ASAE: The Center for Association Leadership. Content Forum Weekly Community Chat.

Montana 370

Montana Conference Content Education 370

Association Adviser

OCTOBER 15, 2013

When it comes to non-dues revenue, don’t put all your eggs in one basket. MHEDA-TV is a perfect way to communicate a quick tip or best practice in a way that involves minimal interruption and can be entertaining as well. AA: MHEDA has a robust portfolio of member communication vehicles (magazine, website, e-newsletter, MHEDA-TV).

Revenue 60

Revenue Industry Social Media Process 60

Association Adviser

JANUARY 17, 2018

The other 690 members saw NBOA through their magazine, annual meeting and webinars, but otherwise they received very little association support in their professional roles. I got the job two weeks later and spent nearly five years at NAHB developing and delivering leadership training programs to NAHB volunteers across the country.

Team 69

Team Resources Education Revenue 69

SCD Group

APRIL 3, 2014

Is it content via a printed magazine or an online blog? Is it engagement or networking within their community? For the last 20 years, associations have pushed to find non-dues revenue. ASAE association communications association executives association leadership association membership nonprofits SCD Group'

Discount 40

Discount Revenue Project Leadership 40

Reid All About it

MARCH 3, 2023

How can associations provide corporate partners with valuable access to their member communities ? That’s the question the Professionals for Association Revenue asked several association executives and consultants. Jamie Notter, Propel ) Five ways thought leadership content drives higher search rankings. Sponsorships.

Revenue 39

Revenue Tools Education Member Experience 39

Association Adviser

JANUARY 17, 2018

The other 690 members saw NBOA through their magazine, annual meeting and webinars, but otherwise they received very little association support in their professional roles. I got the job two weeks later and spent nearly five years at NAHB developing and delivering leadership training programs to NAHB volunteers across the country.

Team 61

Team Resources Education Revenue 61

Association Adviser

JANUARY 17, 2018

The other 690 members saw NBOA through their magazine, annual meeting and webinars, but otherwise they received very little association support in their professional roles. I got the job two weeks later and spent nearly five years at NAHB developing and delivering leadership training programs to NAHB volunteers across the country.

Team 60

Team Resources Education Revenue 60

Velvet Chainsaw

SEPTEMBER 15, 2015

Thus, they must be vetted well, transparent in intent, bring value to your customers (in addition to you and your partner) and ideally be big deals worthy of ongoing leadership time investment. Progressive organizations interested in growing this revenue and value stream should articulate exactly how your partnerships will be vetted.

Conference 40

Conference Revenue Leadership Marketing 40

Reid All About it

DECEMBER 9, 2022

Learn how (and why) to put members at the front, right, and center of your community, how to create an intentional human-focused user experience, how to map your members’ community journeys, and best practices for harnessing storytelling and user-generated content. Vanessa McCrann, Community Engagement Manager, Startup Colorado.

Colorado 39

Colorado Recruiting Recruitment Survey 39

Associations Now

NOVEMBER 15, 2016

OnStar, an electronic communications and vehicle-assistance tool installed in General Motors vehicles and offered as an aftermarket installation option , isn’t traditionally considered an SaaS platform in the way that, say, Office365, Slack, or even Netflix are. You may be able to have a real revenue-generating opportunity.”.

Strategy 40

Strategy Detroit Examples Revenue 40

Reid All About it

JANUARY 6, 2023

The weekly list of free educational events and resources for the association community…. Non-dues revenue. After attending the RevUp Summit hosted by the Professionals for Association Revenue, WBT Systems says one lesson from the painful past few years is the need to diversify revenue. Generational orthodoxy.

Revenue 42

Revenue North Carolina Education System 42

Associations Now

DECEMBER 12, 2016

Associations stress out a fair bit about their content strategy—a term I don’t exactly love, because it applies a lot of gravitas to what was once more simply called “communications.” But on another level, I wonder if some associations have absorbed the lessons about communications we’ve learned in the past decade or so.

Social Media 40

Social Media Revenue Content Communications 40