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The more you know: Salesforce Person Accounts for associations

Nimble AMS

S ome of America’s leading businesses like New York Life, Bank of America, Voya , Philips, Target, and CVS are leveraging Person Accounts to revolutionize reporting. Originally, Salesforce started as a Business-to-Business (B2B) tool. Person Accounts are the new standard. Check out these quick facts: 1.

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Association Brain Food Weekly: 2.19.21

Reid All About it

s (MGI) annual membership benchmarking report, so I’ve put this new book by Tony Rossell, MGI’s senior vice president, on my list: How to Grow Recurring Revenue, Reach New Markets, and Achieve Your Mission. A quick tool for perspective shifts at work. NYSAE’s Third Technology Showcase: Virtual Event Platforms. Quick hits.

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Association Brain Food Weekly: 1.15.21

Reid All About it

The Gold Circle Awards recognize excellence in marketing, membership and communications efforts across 15 different categories, and highlight the important role these campaigns have in moving associations forward. Hear how technology can help you use your member data to drive strategy at your organization. Mon 1/18 at 3 p.m.

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Association Brain Food: 6.2.23

Reid All About it

Technology decisions. Achurch Consulting provides guidance for deciding when to add new technology to your staff’s toolkit. They also suggest what to do when you discover staff using tools that have flown under IT’s radar. Nine times out of ten, humans are to blame when technology doesn’t live up to expectations.

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Association Brain Food Weekly: 2.26.21

Reid All About it

Good enough” technology. It’s time to assess your technology stack and partners because you can’t afford to continue settling for “good enough” technology , not if you want to take advantage of emerging opportunities and meet the changing needs of your members and market. Host: New York Society of Association Executives.

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Association Brain Food Weekly: 5.15.20

Reid All About it

The weekly list of free educational events and resources for the association community… Benchmark survey on communicating in the current climate. Naylor and Association Adviser’s annual Association Communications Benchmarking Study is now open to association professionals. What new technologies can they employ?

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Association Brain Food Weekly: 11.13.20

Reid All About it

This study investigates more than 60 factors influencing members across six domains, including economic, technology and market psychology. AIANYS, CAE, executive vice president, American Institute of Architects, New York State. Host: New York Society of Association Executives. The future of work. 1 CAE credit.