Higher Logic

APRIL 13, 2017

It shows increases in engagement and progress toward fulfilling your business-level strategy over time. 77% of CEOs are tired of marketing and brand growth activities that can’t be linked back to solid results, so if you can demonstrate your community’s results, you’ll demonstrate your value to the C-suite. Community member growth.

How To 180

How To Revenue Member Engagement Content 180

Associations Now

MAY 18, 2016

The right nonmember price for association products boosts revenue, makes membership more appealing, and steers clear of antitrust concerns. It comes up on ASAE’s Collaborate forum often [member login required].And It’s just a number, but it’s so much more. ” This seems like such an innocuous question.

Handbook 67

Handbook Price Discount Products 67

Velvet Chainsaw

JULY 13, 2015

At the same time, sponsorship buyers are becoming more sophisticated about the dollars they invest and how they leverage emotional marketing. Increasing sponsorship revenue is one of the highest priorities for our customers. Click the cover below ( or this link ) to get your free copy – no strings attached, no login required!

eBook 40

eBook Revenue Conference Strategy 40

Reid All About it

FEBRUARY 10, 2023

Many of us are eagerly awaiting the release of Amanda Kaiser’s book, Elevating Engagement: Uncommon Strategies for Creating a Thriving Member Community , on February 14. Host: Association Women Technology Champions Speaker: Alice Locatelli, executive driver for digital strategy, Society of Actuaries Tue 2/14 at 12 p.m. – 1 CAE credit.

Blended Learning 39

Blended Learning LMS Ohio Technology 39

Disciple Media

MARCH 8, 2023

In order to help you make an informed decision let’s take a look at the 8 best community software solutions currently on the market. Bolster your marketing efforts When it comes to marketing your product or service there is no substitute for a thriving online community. What is community management software?

Software 64

Software Social Media Tools Price 64

Socious

JANUARY 16, 2017

That gives more context to another statistic from Gallup that you may have already heard: Engaged customers represent a 23% premium in share of wallet, profitability, revenue, and relationship growth over average customers. Highly engaged customers tend to feel positively about a brand, while disengaged customers are less satisfied.

Content 100

Content Library Newsletter Social Media 100

Reid All About it

NOVEMBER 18, 2022

You’ll get more than ten questions covering awkward or unfamiliar AMS issues , like customer support, logins, e-commerce, training, reports, data conversion, and more. Before a prospect agrees to talk with you, they will do their own research—that’s why content marketing works so well. . Host: American Marketing Association.

DC 43

DC Education Technology Washington 43

Reid All About it

NOVEMBER 15, 2019

Here’s one for my marketer friends from Jodi Harris at Content Marketing Institute about how to educate management or leadership about the value of content marketing. Learn how to best capture content that will not only increase your revenue, but increase the value for your participants. Sounds geeky but it’s not.

Washington 34

Washington DC Revenue Content 34

Associations Now

FEBRUARY 5, 2014

With governance models that separate strategy from execution, maybe it’s true that the board needs little more than a quarterly report on membership numbers, and the staff can say, “Don’t worry, we’ve got it from here.” “We recognize that they are the boots on the ground.

Recruiting 40

Recruiting Recruitment Leadership Resources 40

Higher Logic

JUNE 29, 2017

Digital marketing professionals. Some platforms even offer integrations with third-party data analysis and business intelligence tools to help you connect engagement to results like satisfaction, retention and revenue. Your Logins Have Plateaued. Logins typically plateau for two reasons. Web developers.

Team 196

Team Member Engagement Analysis Revenue 196

Associations Now

OCTOBER 24, 2014

A discussion on ASAE’s Collaborate forum (ASAE member login required) earlier this week highlighted these concerns, with a number of association planners saying they’d either been asked for or were proactively developing Ebola preparedness plans for their organizations that would include cancellation policies for attendees due to an outbreak.

Industry 40

Industry Dallas New York City Boston 40

Association Adviser

MAY 23, 2018

To my association family: Generating non-dues revenue (NDR) and increasing those figures year over year for associations is a key responsibility of being a Senior Group Publisher (that’s me!) Often, they aren’t—which is where we run into trouble with membership growth, retention and revenue. at Naylor Association Solutions.

Revenue 69

Revenue Survey Communications Newsletter 69

Off Stage

APRIL 10, 2012

“Base your strategy on things that won’t change.” Your Name: RealTown Members: Click here to login. Association Marketing. As an advisor, though, Bezos sticks to business issues: this article he gives his top ten list of qualities for modern leaders. So what’s that mean for association execs? Categories.

Price 40

Price Social Media Leadership Association Management 40

Off Stage

DECEMBER 29, 2011

Bill Rovillo, of IMAPP, voiced some particularly challenging thoughts that association and MLS staff and leadership need to consider and place on the strategy section of their organizational agenda. ” atmosphere when they have 30+% of the market share of listings.” ” That’s not too much of a stretch, is it?

Minneapolis 40

Minneapolis Leadership System Revenue 40

Reid All About it

DECEMBER 10, 2021

At Strategy+Business, Elizabeth Doty says great teams build a habit of continuously improving their meetings by taking a moment to reflect on the meeting before it’s over. Poor data collection can keep your organization from gaining valuable marketing insights, building better customer relationships, and even increasing revenue.

Chicago 195

Chicago Social Media Education Recruiting 195

Higher Logic

JUNE 26, 2020

They can no longer rely on sending batch-and-blast, one-off emails to their whole member base as an effective membership recruitment and retention strategy. To be effective today, the association knew they needed a member communication strategy that delivered a personal and valuable experience to members. Does this sound familiar?

Recruiting 156

Recruiting Recruitment Email Marketing Communications 156

Association Adviser

NOVEMBER 19, 2013

Technology is a strategy, not just a department for keeping the lights turned on and the trains running on time. Tech should have a seat at the table whenever business strategy is discussed. Speaking of security, Naylor’s Marcus Underwood shares some great tips in today’s issue for managing all of your passwords and logins.

Technology 60

Technology Social Media Ohio Louisiana 60

Off Stage

JULY 3, 2010

To continue our example of the association which is rapidly losing membership and dues income, lets assume that one of the solutions is to generate non-dues revenue. Association management professionals will find it filled with thoughtful strategies and useful advice. • Your Name: RealTown Members: Click here to login.

Association Management 40

Association Management Innovation Report Course 40

Reid All About it

FEBRUARY 17, 2023

The weekly list of free educational events and resources for the association community… Program marketing. Non-dues revenue. With so many non-dues revenue options to explore and limited resources to pursue them, which solutions are right for your organization? The odds on that aren’t so good these days. More info/register.

Revenue 39

Revenue Strategy Education Technology 39

Blue Sky eLearn

OCTOBER 3, 2017

Recently, Heather McNair, VP of Engagement Strategy over at Higher Logic , teamed up with Blue Sky’s Channel Manager, Jodi Ray, to discuss how organizations can enhance their online learning with communities. Check out our quick recap of the webinar below! We live in the age of modern learning. What does this mean? Integrating the systems.

LMS 120

LMS Certificate Course System 120

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Host: Grit Marketing. 3 Strategies to Future-Proof Your Association.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Reid All About it

JANUARY 13, 2017

It’s that time of year – your chance to participate in the industry’s most comprehensive study on membership marketing. For the ninth year in a row, Marketing General Incorporated (MGI) is conducting its Membership Marketing Benchmarking Survey. Host: Grit Marketing. 3 Strategies to Future-Proof Your Association.

San Antonio 150

San Antonio elearning predictions Handbook Denver 150

Higher Logic

OCTOBER 10, 2016

“We were a small company at the time, just 15 people, so I took on the community project for CRMUG in addition to my marketing responsibilities,” said Lowry. Anyone who creates a login is also automatically subscribed to the Daily Digest, a summary of forum posts emailed to members’ inboxes.

Team 120

Team eBook Conference Examples 120

Off Stage

FEBRUARY 7, 2009

For many non-profits, especially in the Realtor group, this perspective is a foreign one: membership organizations often have a state and national hierarchy (the Realtor organization has a strong one) which supports copycat thinking and discourages out of the box strategies, as the current cliché goes. Association Marketing.

Committee 40

Committee Leadership Proposal Marketing 40