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4 things you can learn from WaPo’s TikTok strategy

Association Success

Dominated by dancing videos, lip syncing and too many inside jokes and references within subcultures to easily explain, TikTok has become a space where organizations can reach prospective new members in ways that specifically appeal to them. . Take the Washington Post, for example.

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Association Brain Food Weekly: 11.13.20

Reid All About it

It also assesses 76 challenges across nine association strategy domains, including membership, meetings, advocacy and education. AIANYS, CAE, executive vice president, American Institute of Architects, New York State. last-minute strategies and what you should be doing right now to help prepare you for GivingTuesday success.

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What a Recruiter Looks for in CEO Candidates

Associations Now

Pamela Kaul, president and founder of the executive search firm Association Strategies, Inc., I’ve heard all of them, and search committees see through them in a New York second,” she says.) The reference may not have delivered the glowing praise you’d expected. You have to find out from your references what was said.”.

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Community Management Hack: Create a Community Handbook

Higher Logic

It’s a lot to handle at once, and missing an important touchpoint with a member or not closing the loop on strategy and procedure can be a big hit. No one is going to sit down and read the handbook cover to cover like a New York Times bestseller. They are looking for a quick answer to a specific question.

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NYC Group Offers Uber Drivers Alternative to Unionization

Associations Now

A new group for drivers in the New York City area hopes to get around this problem by forming a new “self-help organization.” So, instead, New York City’s Uber drivers are forming an association. Not Employees, but Contractors. Not Far Enough?

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Public Relations Group Embraces Its Nickname

Associations Now

The Council of Public Relations Firms announced its plans this week to more fully and formally embrace the common shorthand for its name—the PR Council—with a new logo to match. “They refer to us as either ‘the Council’ or ‘the PR Council.’ The Term PR Still Matters.

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Co-Creation: The Value is in the Process

Association Success

But whereas design thinking includes a range of methods that focus on observed behavior, co-creation almost always refers to well-designed, facilitated workshops in which you work alongside your audience to generate ideas, explore and prototype, or converge on priorities. If this sounds similar to design thinking, you’re on the right track.

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