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Rule Your Market—Blue Ocean Strategy Sidesteps the Sharks

.orgSource

Sharon Rice ,orgSource Managing Director of Business Strategy, is our expert for guiding associations through tough markets. At.orgCommunity’s recent Innovation Summit, Sharon explored how Blue Ocean Strategy can help you bypass the sharks and find your way to offering unique and powerful member value.

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How to Use Data to Drive Your Content Strategy

Association Analytics

Using data in your content strategy will help you identify what content members value most, what isn’t resonating and what needs to be tweaked. Start by tagging and classifying content across your association’s digital assets. This will only work if taxonomy and tags are uniform. Use data to help build your content strategy.

Content 169
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24 Top Association Member Engagement Strategies to Rock Retention

EventMobi: Association Events

The best association member engagement strategies guide them to participate in the right programs and leave them feeling valued—which makes them significantly more likely to renew! Here are 24 association member engagement strategies to explore for your organization, plus 6 tips for how to increase member engagement. The solution?

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Building a board strategy

Aaron Wolowiec

Establishes, prioritizes and monitors goals and interim measurement standards — A strategic board values establishing strategic goals and the corresponding standards or criteria relevant to overseeing implementation of strategies to achieve these goals. So what’s the key to building a strategic board of directors?

Strategy 185
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Community management is about strategy

Aaron Wolowiec

The first takeaway: strategy. Strategy is based upon a shared understanding of value. Some recommendations from Higher Logic: STRATEGY: Create strong, defined value statements for your organization and members, highlighting the shared value of the community. Rachel Happe, principal and co-founder, The Community Roundtable.

Strategy 140
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Why Engagement Needs a Strategy

YourMembership

Categories: Member Engagement + Retention Tags: associations , member engagement Before anyone suggests that engagement and building relationships shouldn’t be a strategy, consider your own personal relationships. Developing a strategy around engagement – be it [.] ( Read more. )

Strategy 150
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Building a board strategy

Aaron Wolowiec

Establishes, prioritizes and monitors goals and interim measurement standards — A strategic board values establishing strategic goals and the corresponding standards or criteria relevant to overseeing implementation of strategies to achieve these goals. So what’s the key to building a strategic board of directors?

Strategy 100