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Thursday Buzz: A Snappy Release Strategy

Associations Now

Snapchat’s new photo-taking sunglasses draw buzz for their offbeat release strategy. But one thing we can definitely say about Spectacles is that the release strategy is nearly as unusual as that used by Google Glass. The New York Times has a piece on the phenomenon that’s quickly becoming the new Ice Bucket Challenge.

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Association Brain Food Weekly: 2.5.21

Reid All About it

Association strategies. They suggest seven strategies that will position your association to deliver value , and preserve and strengthen member and customer engagement and loyalty. What deer hunting taught me about strategy. It’s fun to have broccoli in a new format. Quick hits. As a venison lover, I enjoyed this post.

San Diego 370
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When the Right Price Is Nothing

Associations Now

But associations should also consider moving prices in the other direction. As you probably know from various news stories as well as your inbox, this week marks the release of Windows 10, the latest version of Microsoft’s PC operating system. And how often you’ll be changing that that pricing structure, too. Free is winning.

Price 40
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Association Brain Food Weekly: 4.9.21

Reid All About it

During the pandemic, MemberSuite noticed your already full plate was taking on additional tasks and projects so they’re sharing strategies to help you cope with an extremely heavy workload. How to communicate price increases: a timely post if you’re planning to charge a more appropriate amount for your virtual events this year.

San Diego 370
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Association Brain Food Weekly: 10.30.20

Reid All About it

Hosts: New York Society of Association Executives and NYPCMA. At the same time, new technologies and trends continue to reshape the way we use the web, transforming members’ expectations and what to attract and retain them. Presenters: Chris Howells, Head of Strategy and Performance, Financial Times Live. 1 CAE credit.

Revenue 341
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Association Brain Food Weekly: 11.6.20

Reid All About it

The conversation will cover the closest election results of 2020, an update on potential unreported or contested results and where things stand, and the new balance of power in Congress and how they will work together. Host: New York Society of Association Executives (NYSAE). More info/register. Fri 11/6 at 10 a.m. 1 CMP credit.

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Electric charge: Where will community homeowners plug in?

Ungrated

In attempts to make charging accessibility at home easier, some states and cities, including Illinois, Florida, Colorado, and New York, have enacted “right to charge” laws. These laws require new homes to be built with wiring for EV charging and aim to make EV charging more affordable and accessible, according to Fast Company.