Associations Now

JULY 31, 2017

Gen Xers and millennials are get held back for fear of disruption, a new survey suggests. That’s one of the main conclusions of “ The Next Wave ,” a study published last week by the Association of Executive Search and Leadership Consultants. But what’s wrong with some disruption?

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Association Success

AUGUST 1, 2017

My main takeaway from her book: when what we expect and need from our young talent is not in line with what we’re giving in return, we cannot expect them to stick around. And unfortunately, surveys are confirming that this is what’s happening. Millennials are indeed job hopping.

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Associations Now

AUGUST 16, 2018

Seventy-eight percent of millennials would rather spend their money on a desirable experience or event rather than buying something they want, according to an Eventbrite survey conducted by Harris. Furthermore, 77 percent of millennials said some of their best memories are from an event or live experience. Transformative.

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Higher Logic

SEPTEMBER 28, 2017

How many Silent Generation, Boomers, Gen Xers, and Millennials do you have? Combine members into groups, with major groups becoming your main personas. If you have any unanswered questions, now is the time to answer them by going back to your data or asking members directly through an email survey. Start with generations.

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Forj

OCTOBER 23, 2017

This is especially true for millennials entering the work force, because they tend to be more concerned about their career paths than older generations. Here are some of the main benefits of offering professional education to your members: Increased Member Engagement.

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Associations Now

JANUARY 25, 2017

While most associations are plotting out recruitment strategies for millennials, membership professionals need to be thinking about a younger generation entering the workforce this year. The main takeaway: Members of Gen Z, born during or after 1995, are distinct in a number of ways. But the thing is, Gen Z is already here and growing.

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Associations Now

APRIL 10, 2014

A new survey found many employees don’t read their employee handbooks. According to a new survey [PDF] by employee engagement and communications company GuideSpark, 43 percent of millennials and 30 percent of non-millennials are not reading most of their handbooks. How do you tell your staff about their employee benefits?

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Socious

SEPTEMBER 23, 2016

In general, however, associations across the board are facing competition in three main areas. Instead of focusing on programs and conferences with high costs to run as associations typically do, these organizations’ main offer is a community. That data can come from member surveys, specific research projects, or your partners.

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Associations Now

SEPTEMBER 12, 2013

A recent survey of millennials found that more than half believe they would benefit from having a professional mentor, but only about one-third said their bosses or supervisors were willing to serve in that role. A 2011 LinkedIn survey of almost 1,000 U.S. Fortunately, there’s more than one way to seek out a career coach.

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Jamie Notter

JULY 26, 2011

So I boiled it all down to three main points: Theory matters. Learn about millennials. They just pick random years to assign generations (or assign them based on demographic trends, like number of people born in a given year) and then do an analysis of survey data. Millennials. So the main lesson here is, be curious.

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Association Adviser

DECEMBER 10, 2013

Through a focus group and subsequent survey of association leaders at the beginning of 2013, ASAE found that association’s top concern for the year was going to be capturing members’ attention. Many , many articles in the blogosphere address the need to reach out to Millennials with an updated, more non-traditional membership experience.

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Associations Now

JANUARY 19, 2016

The council’s most recent Motorcycle Owner Survey also reveals women’s main motivations for being high on the hog: They ride for “fun and recreation,” for a “sense of freedom,” and to “enjoy outdoors/nature.” As for their priorities when choosing a bike to buy, women, in the survey of 48,000 U.S.

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Association Freak

MAY 21, 2022

Users, of whom 67% are Millennials, have saved $170M+ this year. These new insurance companies are targeting Millennials and have taken pains to simplify and streamline the application process so coverage can be purchased in minutes through a mobile device. On-demand discounts. The Exploding Data Economy.

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The Hourglass Blog

AUGUST 15, 2011

skip to main | skip to sidebar. Its a survey of more than 3,000 executive directors of non-profit organizations and, although it seems weighted towards charitable and social service organizations, there are a few interesting parallels and tidbits for associations. Developing Millennial Leaders. Millennials. Eric Lanke.

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Association Briefings

DECEMBER 19, 2020

Your members - especially your digital-first millennial and Gen Z members - aren’t just wanting an individualized digital experience. It’s collected using surveys, questionnaires, gated content, contests, etc. They expect it. Zero-party data is data that an association’s members and prospects proactively share with the organization.

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The Hourglass Blog

NOVEMBER 14, 2010

skip to main | skip to sidebar. Survey participants overwhelmingly believe that their companies are better at generating ideas (average score of six) than they are at commercializing them (average score of one). Developing Millennial Leaders. Millennials. Sunday, November 14, 2010. Innovation = Creativity x Execution.

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Beth Kanter

JUNE 19, 2015

This post includes my slides and summary of the main points I will be making as well as links to resources. According to a recent research survey of UK/US teenagers , 26% have raised money for a cause and 32% have donated their own money (or allowances.). Gen Z By The Numbers. Gen Z have (social) entrepreneurial spirit in their DNA.

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Disciple Media

DECEMBER 9, 2019

Choose topics for your content – the main one and then the secondary. It addresses its millennial audience perfectly, solves a problem, uses language appropriate for that audience, is filled with hilarity, and actually went viral within hours. What entertains them? What is their language style? What inspires them?

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Association Adviser

JUNE 30, 2016

According to IFT’s recent member satisfaction survey, Kneebone said the top three reasons members joined IFT were career-related: (a) to advance their careers, (b) to build their professional networks and (c) to build on their professional knowledge. Aley said innovation and legislation are the two main drivers of the career-content trend. “In

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The Hourglass Blog

APRIL 26, 2011

skip to main | skip to sidebar. The next day a draft of a survey appeared in my inbox. Developing Millennial Leaders. Millennials. Tuesday, April 26, 2011. Talking to Members Counts as Research, Too. This post from Scott Anthony got me thinking. Its not that the research wouldnt provide insight. Looks good," I replied.

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The Hourglass Blog

MAY 21, 2011

skip to main | skip to sidebar. It’s really just a short survey to help association professionals determine non-scientifically where their organizations are when it comes to embracing innovation, and which areas they may want to start working on if they wish to change things. Developing Millennial Leaders. Millennials.

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The Hourglass Blog

JUNE 20, 2011

skip to main | skip to sidebar. Well… I guess we could send out a survey. Developing Millennial Leaders. Millennials. Monday, June 20, 2011. Join Your Customers on Their Journey. Here’s a great post from Adam Richardson of the global innovation firm frog design about something called a customer journey map.

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Association Adviser

MAY 27, 2018

Everyone raised their hand online with this post to share their experience about trying to move into leadership roles within the industry with Baby Boomers putting off retirement, concerns that their generation has been skipped over in favor of talking about Millennials and now Generation Z, etc. I value that social feedback a lot.

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Association Subculture

AUGUST 2, 2011

skip to main | skip to sidebar. I refuse to sell Millennials short and insist that they can’t be attracted to a profession, issue or cause through any other method than WIFM. Survey fatigue is a growing phenomenon and is a direct result of this mindset. Tuesday, August 2, 2011. is the bane of association leadership.

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MemberClicks

MAY 20, 2024

So is the number of times a hashtag was used, the number of direct mailers you sent to local residents, or the percentage of surveys to which people responded. Choose the main types of data that your organization needs to know they’re doing well. That said, KPIs don’t need to be grand or noble. These are all marketing-related.

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Reid All About it

MARCH 16, 2018

The authors of this Harvard Business Review article about the gig economy surveyed 65 freelancers (including consultants) about their lives. Now for the main event: free professional development events for the association community. It’s so spot on. I’ll be happy to feature it as long as it’s not product-centric. 1 CAE credit.

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Association Adviser

AUGUST 25, 2016

Boomer succession plans can be just as important as millennial recruiting. . For most industries and professions, Hildebrand said the main reasons that people join associations are for insurance, affinity discounts, professional training, networking and high-value information. 1 source of information — up from 28 percent in 2011.

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Higher Logic

JANUARY 10, 2017

Researchers suggest that one of the main ways to limit bias is to slow down. The second type is perception bias , which occurs when you form an opinion about a group that makes it difficult to fairly assess an individual within that group – think about how Baby Boomers view Millennials and vice versa.

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CMA Solutions

NOVEMBER 17, 2022

Gen Z and Millennials are forecasted to drive more than 100 million in online sales in the new year. According to surveys, about 50% of marketers use half of their annual marketing budgets on social media advertising, which is expected to increase in the new year. Shopping is another activity that will continue to grow on social media.

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Velvet Chainsaw

JANUARY 12, 2018

My last post identified four main areas associations should consider when reimagining their conference program for future audiences: Engagement and Community Strategy (which we covered in the previous post ). It’s very rare to see a survey response that says “content was over my head.” If not, perhaps you should. Bite-Sized Education.

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