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Report: Targeted Emails Draw Higher Engagement

Associations Now

The 2023 Association Email Benchmark Report , published last month by the technology firm Higher Logic, highlighted the virtues of sophisticated email marketing. Automated marketing campaign messages had higher open rates than individual emails—39 to 36 percent, according to the report. Looking for more clicks?

Report 57
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Report: Meeting Planners Anticipate Attendance Increase

Associations Now

The Future Partners report also found that planners remain concerned about inflation and a challenging political climate. The Future Partners survey is based on responses from 479 meeting and event planners in the United States, conducted in December 2023 and January 2024.

Report 57
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Statement In Response To The 2020 Notorious Markets Report

InternetAssociation

This year’s Notorious Markets report includes language highlighting that e-commerce platforms have invested significant time and resources to combat this problem and have developed innovative tools and processes along the way.”. ###.

Report 59
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Statement In Response To The 2019 Notorious Markets Report

InternetAssociation

The post Statement In Response To The 2019 Notorious Markets Report appeared first on Internet Association. The industry will continue to develop new tools and partnerships, working closely with USTR, the Department of Homeland Security, law enforcement, and policymakers, in order to combat this problem.". ###.

Report 52
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Meetings, Education & Professional Development Survey Report

Association Adviser

A group of 12 state societies of association executives collaborated with Whorton Marketing & Research in Las Vegas, Nevada and Event Garde in Kalamazoo, Michigan to conduct a survey of their education, meetings, and professional development activities. About The Author.

Las Vegas 103
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More People Are Turning To The Internet To Hire And Be Hired, According To IA U.S. Jobs Report

InternetAssociation

Washington, DC – Today, IA released the June 2021 IA Industry Indicators (3i) Report: U.S. This report allows us to see that Americans across the country are increasingly turning to the internet as a resource to earn a living,” said IA President and CEO K. IA will continue to monitor job market data as the U.S.

Report 97
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How to Address Sinking Engagement

Associations Now

According to a recent Gallup report, employee engagement in the United States is at an 11-year low. If opportunities to meet, connect, and learn are valuable, associations can develop ways to provide them—whether that’s through chapter meetings, casual meet-ups, or marketing the value of networking around larger events.

How To 92