Higher Logic

MAY 29, 2020

While the way you align your proposed member community with your executives’ goals will vary by association, five of the most common priorities you might find in the strategic plan include new member acquisition, member engagement and retention, non-dues revenue growth, advocacy and legislation, and maintaining relevance.

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Social Media Tools Member Engagement Revenue 254

Reid All About it

JANUARY 4, 2019

The first step to developing a 2019 member engagement plan is looking back at 2018’s engagement metrics. Hear real-world examples of business leaders and brands that understand the secret of actionable communication. Nonprofit Tech Trends 2019. How close is your association’s IT leader to his description?

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Video Washington Social Media DC 285

Associations Now

OCTOBER 2, 2023

In July 2019, Roy Evans, the first president and CEO of PCMA passed away, and we wanted to make student membership complimentary to commemorate his legacy,” said Meredith Rollins, PCMA’s chief community officer and executive director of the PCMA Foundation. However, PCMA decided to make membership complimentary for students in 2020. “In

Directory 94

Directory Case Study Proposal Industry 94

Reid All About it

JUNE 21, 2019

Mon 6/24 at 2 p.m.* – 3 New Strategies to Boost Your Member Onboarding, Engagement, and Retention. Hear insights from over 400 member interviews that will help you boost member engagement and increase renewals. 2019 eLearning Hype Curve Predictions: Midyear Update. But for 2019, we came armed with data.

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Nimble AMS

MARCH 6, 2023

The 2020 United States Census reports that women have increased STEM employees from 8% in 1970 to 27% in 2019. Laurin is a leader in event promotion and member engagement strategy at her organization. While women have made great strides in the U.S. workforce, they are still vastly underrepresented in STEM jobs.

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Innovation District of Columbia Baltimore Illinois 145

Higher Logic

MAY 8, 2019

billion by 2019). Keep this in mind when trying to reach your busy members. A “good” email open rate among members depends on your industry and the end goal of your email. If your target audience has opted into your communications, the open rate should be on the higher end. What to open? What to ignore?

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Tips Email Marketing Newsletter Communications 166

Reid All About it

NOVEMBER 29, 2019

The March/April 2019 issue of Cook’s Illustrated has the recipe. This opportunity is for association professionals who are responsible for reporting analytics to leadership, Boards of Directors, and other stakeholders, to come together in a free-flowing environment to share their lunchtime and discuss, this month, member engagement scoring.

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West Virginia Washington DC Revenue 360

Reid All About it

MARCH 15, 2019

Hear how Chai and Becker create, communicate, and inspire their colleagues, partners, and users with foresight and insight. Harald Becker, Director Industry Engagement & Research, Microsoft. Meetings Master Classes 2019 Session 3: Accountability and Conflict Management – A Planner’s Guide. Tue 3/19 at 2 p.m.

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Reid All About it

DECEMBER 7, 2018

Members need certifications and certificate programs to advance in their careers, and associations need the non-dues revenue those programs provide, says MemberSuite. New member engagement programs work , and they don’t have to be big or expensive,” says Lisa Vivinetto in an Association Success article. Tue 12/11 at 4 p.m. –

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Association Adviser

APRIL 2, 2019

Let’s ask this question another way: Have you ever launched a new event, magazine or social media account, assumed your members would be just as excited about it as you are and felt disappointed when the initiative fell flat? The 2019 Association Communications Benchmarking Survey is your way to provide this type of help.

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Associations Now

DECEMBER 3, 2019

— TEC – Technology Exploration Conference (@TECbyASAE) December 3, 2019. Hanging out at ASAE’s 2019 Technology Exploration Conference ? The Web Scribble blog shares how to keep members engaged during the most wonderful time of the year. Celebrate 100 years of association leadership here at #ASAETEC19.

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millennials Conference Technology Member Engagement 69

Smooth The Path

JUNE 18, 2019

But this is a shame since turning the membership funnel upside down is a big opportunity for many organizations to increase their member retention rates. That’s because new member onboarding programs raise new member renewal rates by nearly 10% on average, according to the New Member Engagement Study.

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Organization Member Engagement Member Experience Video 108

Reid All About it

APRIL 12, 2019

Association professionals, please consider participating in the 2019 Association Communications Benchmarking Survey. If you care about confident communication, building community and creating impact in the world, Andrew has a message you’ll want to hear. More info/register. Host: KiKi L’Italien, founder, Amplified Growth.

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Associations Now

SEPTEMBER 24, 2019

— NetForum (@NetForumCB) September 24, 2019. According to the 2018 Chapter Benchmarking Report, nearly all associations said chapters are a key channel for member engagement, retention, and acquisition. An analysis of their workplace communications may answer that question. Are chapters worth it? CNET has the story.

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Marketing Analysis Social Media Report 81

Reid All About it

JUNE 14, 2019

Learn about board governance models that effectively keep the board informed, engaged and accountable, while providing them the confidence that leadership and staff are managing the day-to-day operations of the association. 1 CAE credit More info/register – free for DFWAE members, $15 for non-members. . – 1 CAE credit.

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Reid All About it

JUNE 7, 2019

The Road to Member Engagement Is Paved with Personalized Marketing. Learn how to gather your best member interactions and pivot from simply collecting data to modernizing your member outreach and engagement strategies. 10 Common Webinar Mistakes to Avoid in 2019. Tue 6/11 at 2 p.m. – Wed 6/12 at 2 p.m. –

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Proposal eBook Maine Tips 170

Associations Now

APRIL 16, 2019

When a new member joins your association, the first thing you probably do is send an email to make that person feel welcome. Many associations have begun to use marketing automation tools that help to personalize email communications and move new members through the onboarding process. — ACCA (@accausa) April 11, 2019.

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Iowa America Social Media Communications 89

.orgSource

OCTOBER 17, 2023

A 2019 survey by the American Hospital Association found that 90% of healthcare boards conduct board self-assessments, but only 60% do so annually. Otherwise, you will not have the transparent communication needed for progress. I’ll get on my Association 4.0 Analyze the results and commit to a frank discussion.

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Associations Now

NOVEMBER 12, 2019

Either everyone renews on the same date each year, or individual members renew on their join-date anniversary. In the 2019 Membership Marketing Benchmarking Report from Marketing General Incorporated, about half of associations surveyed (48 percent) said they operate on calendar renewals. You still want to remain in contact.

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Discount Newsletter Software Survey 104

Reid All About it

FEBRUARY 7, 2020

The other is another José Andrés recipe from Milk Street (Sep/Oct 2019 issue) for cauliflower with smoked paprika, honey and sherry vinegar. Join a discussion on what it takes to nurture a digital first mindset across an association and how it can drive real member engagement, yield meaningful data, and help reach new stakeholders.

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Chicago Baltimore Education Content 243

Associations Now

OCTOBER 8, 2019

Want to boost member engagement and your association’s credibility? — Association Success (@assn_success) October 8, 2019. Try livestreaming. Also: Create a work culture built on purpose. Updating your association’s tech toolbox? Here’s another solution to add: livestreaming. If not, it's time to catch up!

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MemberClicks

FEBRUARY 9, 2023

One of the most effective ways to recruit new members is to let them know about your benefits. That means clearly communicating your organization’s value proposition. Direct mail marketing platform Direct mail is an underrated form of communication that can make an impact. It also creates a more diverse member base.

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Marketing Strategy Tips Email Marketing 98

Association Adviser

NOVEMBER 29, 2018

With little free time, members no longer feel like they have as much time in their schedules to fully engage in reading a magazine. According to the 2018 Association Communications Benchmarking Study, one of the top reasons for declining reader engagement with association publications revolves around members’ full schedules.

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Reid All About it

MARCH 22, 2019

Tue 3/26 at 8:30 a.m.* – Improving Member Engagement (Coffee Talk – Alexandria VA). Your focus is on your members and it can be challenging to compete for their time. Why “Association Hustle” is Your Best Resource for 2019. Improving Member Engagement (Coffee Talk – Reston VA). More info/register.

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Arlington DC Washington LMS 170

Reid All About it

APRIL 26, 2019

Every corner of your business is impacted by technology: human resources, hiring, finance, operations, communications, and member engagement. Digital Marketing Trends and Traditions 2019. Hear about the most important social media trends in 2019 for brands and businesses. More info/register. Host: Wild Apricot.

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Social Media Arizona millennials Proposal 170

Associations Now

MAY 7, 2019

When it comes time for your members to vote for their volunteer leaders, do they take the time to cast their ballot? Elections are an important member engagement opportunity. In politics and in associations, good participation in elections is a sign of a healthy, engaged community. VOTE BY FEB.

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Social Media Newsletter Project Communications 88

GrowthZone

MARCH 13, 2021

Editor’s note: This article was originally posted on September 23, 2019. Leveraging a robust AMS system engages members and helps you develop your association, while automating many mundane and repetitive tasks. Manage membership data and communications. It has been updated. Generate revenue. Streamline operations.

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Software Association Management Price Membership Management 148

Reid All About it

APRIL 19, 2019

The weekly list of free educational events and resources for the association community… If you haven’t already, you must read New Member Engagement Study , a collaboration between Kaiser Insights, Dynamic Benchmarking, 12 research partners and 160 association professionals. Member Engagement Scoring.

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GrowthZone

JUNE 14, 2018

Introduce new members by inviting them to submit a short video about their products/services. Showcase a member with a testimonial about value they’ve gotten from your organization. Communicate the serious things , like legislative issues and industry news. Promote events and education to increase attendance and sponsorships.

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Video Social Media Library Revenue 111

Associations Now

MAY 1, 2019

Associations cultivate communities, whether they are happening online, in person, or both. And no matter what arena members engage in, each community should feed into the others and support the larger mission of the organization. — Harvard Biz Review (@HarvardBiz) May 1, 2019. Other Links of Note.

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Strategy Review Content Member Engagement 61

Blue Sky eLearn

OCTOBER 14, 2019

More content than ever is vying for your members’ attention. That revelation is no surprise to most associations – 70 percent of respondents to Naylor’s 2019 Association Communications Benchmarking Report said “combating information overload/cutting through the clutter” is a major concern. People are inundated.

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Content Communications DC Report 38

Associations Now

JULY 15, 2019

— Wicket (@wicket_io) July 15, 2019. Or if board and committee meetings are held in person, would members be OK with videoconferencing instead? If your association has rich face-to-face community involvement, it’s important to consider walk-in traffic, Best says. Nonprofit Hub explains how to approach problem team members.

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Committee Products Software Examples 49

Associations Now

NOVEMBER 13, 2018

When your members are especially busy, you might consider hitting the road to meet them where they are. Roadshows are one way to achieve member engagement face to face. But we also use it as an opportunity to meet people who are engaged members, maybe a few nonmembers, and to speak to young folks and see what they need.”.

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GrowthZone

NOVEMBER 8, 2022

We hope you will learn from these user stories and how you can grow member value, increase productivity, and boost revenue while using GrowthZone’s software solutions. The first blog post in the series featured competition entries sharing how using the GrowthZone solution increases member engagement.

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Process Directory Software Revenue 78

Reid All About it

JULY 24, 2020

Although Elizabeth Merritt wrote this article for the museum community in 2019, it’s applicable to the association community in 2020. Learn how to take events online in a way that is going to deliver high value, create an engaging experience, and preserve the outcomes you were seeking to achieve with your in-person conference.

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Montana Revenue Case Study Conference 259

Reid All About it

JUNE 19, 2020

If your association wants to create a more inclusive association, you must identify and remove the barriers standing in the way of a member’s desire to volunteer or serve in leadership , says MemberSuite. They explain how communication plays a huge role in that effort. Hear about some major considerations for online engagement.

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Associations Now

JUNE 19, 2019

The leader that I admire is Mike Keaton, the current director of communications at the National League of Nursing. Finally, I admire her association wisdom as she’s mentoring me to prepare for the December 2019 CAE exam. Knowledge Management and Member Engagement Manager, American Association of Colleges of Pharmacy.

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Iowa Class Leadership Course 79