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Association Brain Food: 4.12.24

Reid All About it

SMS marketing. Text Request explains how to create an SMS (text) strategy that aligns with your association’s marketing strategy. They also offer advice on building your subscriber list, sending effective SMS marketing campaigns and staying in compliance with regulations. by Tony Rossell, Marketing General Inc.

Revenue 257
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Pharmaceutical Firms Tackle Proposed FDA Social Media Guidelines

Associations Now

Trade groups and drug giants alike have raised significant concerns about proposed social media compliance guidelines from the Food and Drug Administration. The Food and Drug Administration, which sets requirements for marketing pharmaceuticals, is in the midst of finalizing guidance on “interactive promotional media.”

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Association Brain Food Weekly: 5.19.17

Reid All About it

Learn best practices and practical advice for achieving post-webinar returns, including: ​how to boost views of your webinar recordings; ways to repurpose recordings in sales, marketing, and customer relations; tips for structuring content to improve post-webinar usefulness; and techniques for re-engaging previous webinar attendees.

DC 150
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Association Brain Food Weekly: 3.4.22

Reid All About it

Meanwhile tech giants are consolidating the industry by fully integrating software solutions to add seamless email marketing, accounting and post-COVID phygital conferencing, while the Cloud, in its second decade, is helping databases to connect anything to anything more securely at less cost. Top Trends in Content Marketing 2022.

Class 195
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Association Supply Chain Advocacy

Potomac Core

Recently, the Soft Drink Industry faced an onslaught of proposed Soda Taxes in Santa Fe , New Mexico and in Cook County , Illinois. If Associations have members who manufacture and sell products in global markets, then they too will face regulatory and product standard challenges.

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Members Hire Industry Advocacy and Promotion

Potomac Core

GCCA is just one textbook case, several other organizations, including the American Bakers Association , the Association for Print Technologies , the American Staffing Association , and Jewelers of America are utilizing similar strategies. Trade Events – Helping members generate sales, reach new markets & improve marine products.

Industry 164
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FCC Turns Eye to Business Broadband Regulations

Associations Now

If your organization relies on corporate broadband services, changes proposed by the Federal Communications Commission (FCC) could alter the level of competition for those services. The second action, also decided in a 3-2 vote, is a proposal that could be more significant in the long run.