Reid All About it

MARCH 25, 2016

This week, Beth Brooks, CAE, President & CEO of the Texas Society of Association Executives, will join host KiKi L’Italien to discuss her new book, The New CEO’s Guide: Advice for the First-time, Aspiring, or Current Association Executive. Secrets to Communicating Technical Topics to Non-Technical Audiences. More info. (1

LMS 170

LMS Pennsylvania Committee Email Marketing 170

Association Success

MARCH 13, 2020

And with some employers sending staff to work from home when possible, many event organizers, businesses and associations are turning to virtual events in order to maintain some semblance of normalcy and to keep open lines of communication even as large gatherings are becoming increasingly impossible to host. Matchbox Virtual Media.

Tools 141

Tools Austin Price Texas 141

Associations Now

MARCH 25, 2020

It also helps to clearly communicate why your organization needs volunteers quickly. Most people move and act under a sense of urgency—communicate why we need this job done quickly and how volunteers can help,” says Aaron Alejandro of the Texas FFA Foundation. Marketing in 2020. Other Links of Note.

Recruiting 90

Recruiting Recruitment Texas Social Media 90

Reid All About it

MARCH 25, 2016

This week, Beth Brooks, CAE, President & CEO of the Texas Society of Association Executives, will join host KiKi L’Italien to discuss her new book, The New CEO’s Guide: Advice for the First-time, Aspiring, or Current Association Executive. Secrets to Communicating Technical Topics to Non-Technical Audiences. More info. (1

LMS 150

LMS Pennsylvania Committee Texas 150

Higher Logic

NOVEMBER 13, 2018

(For example: Lady Gaga’s Little Monster community, now an app , or the Mini Cooper community.). Also, fun fact - Jackie identifies as a One-Percenter for the Pittsburgh Steelers, so she created a community for fanatics like her.who also live in Austin, Texas. This approach makes us better, more effective communicators.

millennials 241

millennials Austin Texas Examples 241

Associations Now

JUNE 11, 2019

To reach new audiences, the American Chemical Society targeted “micro-influencers” at the South by Southwest conference, creating a ripple effect that fueled a membership marketing campaign. But not all influencers are defined by their star power or follower counts. One video was designed to reach professionals in the food industry.

Austin 96

Austin Texas Social Media Video 96

Reid All About it

APRIL 8, 2016

If you love to hike in the mountains and desert, make plans to spend some time in Big Bend National Park in far west Texas. membership marketing, member retention, non-dues revenue). Speaker: Chris Tuttle, Tuttle Communications. Excuse me while I go completely off-topic but some of you will appreciate this. Register. (1

LMS 150

LMS Texas Recruiting Recruitment 150

Reid All About it

APRIL 8, 2016

If you love to hike in the mountains and desert, make plans to spend some time in Big Bend National Park in far west Texas. membership marketing, member retention, non-dues revenue). Speaker: Chris Tuttle, Tuttle Communications. Excuse me while I go completely off-topic but some of you will appreciate this. Register. (1

LMS 150

LMS Texas Recruiting Recruitment 150

GrowthZone

SEPTEMBER 4, 2018

Kat Lindquist plays a significant role in the success of the Converse Economic Development Corporation (TX) as their Business Retention and Marketing Manager. With a master’s degree in Environmental Design and Consumer Economics, her passion for continuous improvement has added value to the Texas-based EDC’s efficiencies and customer service.

Texas 60

Texas Case Study Software Association Software 60

Reid All About it

JULY 8, 2016

. – Focus On: Referral Marketing. Demand Metric recently conducted a study to learn about the current state of referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing. Hear about trend data and the interest in, evolution of, and success with referral marketing.

DC 150

DC Certificate Washington Content 150

Reid All About it

MAY 8, 2020

Chill out by the stream of your choice, perhaps one in Texas, Colorado or elsewhere. Steven Stout, FASAE, CAE, executive director, Texas Society of Association Executives. Gerd De Bruycker, marketing director at Cisco Systems. Presenter: Darren Chuckry, Chair of the Marketing Society and the Regional VP of PCMA.

North Carolina 221

North Carolina Montana Conference Revenue 221

Forj

JULY 5, 2017

See the sessions below, and also read our blogs on the topic for more information: Designing Member Engagement into your Website and Using an LMS to Enhance Marketing and Increase Sales. Trucil, MA, MPH , Communications Manager, American Geriatrics Society. Using Member Personas for Smarter Marketing and Increased Engagement .

Minneapolis 79

Minneapolis Learning Management System New York California 79

Reid All About it

APRIL 21, 2017

My friends at DelCor provide their take on the Community Brands deal—the known, unknowns, potential, and their advice for associations in all stages of an AMS investment. Why You Should Make Mobile Part of Your Event Marketing Mix. Today’s event audience has become increasingly resistant to traditional methods of communications.

DC 170

DC Chicago Washington Learning Management System 170

Association Adviser

NOVEMBER 15, 2016

For example, recently the American Marketing Association created its first Intellectual Agenda, in which it defined “The Seven Big Problems in the Marketing Industry”. On the positive side, broadening your thinking of “media” means you have many other places to share your story and more audiences to communicate with.

San Antonio 60

San Antonio Texas Communications Austin 60

Achieve

MARCH 4, 2022

Another aspect of data privacy involves how data can and cannot be used to market to donors, which is much more relevant. This hinges on the idea of “permission,” which takes two forms: Express permission - A donor gives you their email address specifically to receive communications from you, like signing up for your newsletter.

California 59

California Texas Florida New York 59

Higher Logic

SEPTEMBER 15, 2016

Moving forward, CXPA plans to continue improving back-end data communications for a more seamless member experience throughout both the website and community. It also plans to start incorporating more automated workflows within the community platform, to improve communicating with members and streamline the member onboarding process.

Certificate 120

Certificate Texas Resources Member Experience 120

Reid All About it

JUNE 5, 2020

For years, I’ve read about chervil but never saw it in any market. One day at the meat/dairy store at the farmers market, I saw a whole duck in the case and decided to splurge. How to Develop a Successful New Member Onboarding Campaign through Marketing Automation. What the deuce? I knew you would appreciate it.” She’s right.

Innovation 273

Innovation Conference FAQ Industry 273

GrowthZone

OCTOBER 10, 2022

Kellie Fryman Chamber Administrator Canton Texas Chamber of Commerce ChamberMaster user. Amanda Eid Manager of Communication and Engagement St. We call it the ‘Super 6’ marketing tools: Events, Hot Deals, Member to Member, Job Opportunities, Member News, and Commercial Spaces.

Member Engagement 78

Member Engagement Guam Software Revenue 78

Reid All About it

MARCH 5, 2021

Hear about the precautions being taken for the 2021 Best Practices Summit in Plano, Texas and Meet Well Summit in Phoenix, Arizona later this year, including liability waivers and attendee agreements, on-site check-in procedures, attendee communications, meeting room setups, and safe food and beverage. More info/register. 1 CAE credit.

North Carolina 370

North Carolina Certificate Strategy Case Study 370

Association Adviser

MARCH 19, 2013

1 response the Texas Society of Association Executives (TSAE) received when it recently asked members to identify their biggest challenges. Profiled in the Winter 2013 issue of the Georgia Society of Association Executives magazine, connections , GMVA credits information, communication and advocating for the phenomenal recent growth.

Georgia 60

Georgia Recruiting Recruitment Louisiana 60

Velvet Chainsaw

SEPTEMBER 15, 2014

Adopt a repeatable look and feel (visuals) for communicating the benefits of attending. A Strong Conference Logo Will Help Market Your Event A conference logo will help keep your event from getting lost in the clutter of daily life. It communicates your brand promise in an instant and at the highest level. Aim for consistency.

Conference 40

Conference Texas Tips Marketing 40

Association Adviser

APRIL 16, 2013

A clearly defined editorial plan can help ease the magazine production process and help you reach your communications goals. These best practices can organize your editorial leadership and help you develop best-in-class communication pieces that your members can trust as the voice of your industry. Tracy Tompkins.

Products 60

Products Process Committee Guidelines 60

SCD Group

JUNE 10, 2013

Coursera, a Silicon Valley-based company, is announcing today that it will partner with university systems in Colorado, Georgia, New York, Tennessee and Texas to develop and evaluate the potential of technology that is fueling dramatic changes in how higher education is designed and delivered. Markets become unpredictable. As a leader?

Mooc 40

Mooc Tennessee Georgia Colorado 40

Reid All About it

MARCH 23, 2018

WBT Systems shares some of the tips they learned from online marketing expert (and multi-millionaire course provider) Amy Porterfield about using webinars as lead generation for online courses. Are you communicating the value of your association through your publication’s content and design? Tue 3/27 at 12:30 p.m. 1 CAE credit.

Case Study 45

Case Study Email Marketing DC Washington 45

Reid All About it

MARCH 16, 2018

Digital Marketing Strategies for the Event Planner, Part 1. Learn how to identify and match your high-value audience, influencers and social media platforms in experiential marketing, and how to plan well-defined strategies that leverage the best digital marketing tools, resulting in a measurable marketing campaign.

eBook 46

eBook Social Media DC Content 46

Reid All About it

APRIL 10, 2020

Event communications. MemberSuite suggests rethinking your normal promotional communication style when marketing a new virtual event. They also suggest ideas for communicating with people who registered for your cancelled event and other event stakeholders and provide advice on event FAQ page content. More info/register.

North Carolina 74

North Carolina Content Montana Social Media 74

Association Adviser

OCTOBER 13, 2016

More than half (54 percent) of the executives who took part in our annual association communication benchmarking study felt their organization’s inability to generate non-dues-revenue (NDR) was a serious or significant challenge — up substantially from 2015. Legacy communication channels still have a seat at the table. 2015. ** 11%.

Revenue 60

Revenue St. Louis Price Cost 60

Reid All About it

FEBRUARY 25, 2022

WBT Systems shares the story of the Texas Restaurant Association (TRA) whose compliance training programs delivered a 465% increase in revenue in the last six months of 2021. WBT shares the strategies and tactics resulting in a 693% increase in certificates for TRA in a competitive compliance training market. Compliance training.

Revenue 40

Revenue Analysis Strategy Technology 40

SCD Group

MAY 13, 2014

Guest Post by Brian Reuwee During my first week in a new job as Director of Communications for a national trade association in Washington, D.C., a large Texas metro newspaper (on their website, not in print) ran a negative story about my new employer largely taking our policy staff out of context. Permission is critical.

Metro 40

Metro Texas Report Project 40

Associations Now

APRIL 24, 2015

The YMCA of Austin, Texas, boosted by the tech savvy of its hometown, has learned to embrace the use of big data in its day-to-day work. Together with Umbel, YMCA of Austin developed a plan to collect data that would inform strategies to help increase membership, inform the group’s marketing efforts, and better understand its audience.

Austin 40

Austin Texas Tools Examples 40

SCD Group

JANUARY 13, 2014

How to Create a Mobile-First Content Marketing Strategy By Devika Girish via Content Marketing Institute A recent study by Nielsen and Google suggests that 77 percent of mobile searches are performed at work or home — areas where a PC is also likely to have been available. Blake, it is about speed, and volume.

millennials 40

millennials Texas Content Marketing 40

Associations Now

JUNE 1, 2014

John Dorman has worked at the Texas Medical Association for 29 years, and for most of that time, business decisions were made, more or less, from the gut. “We The Texas Medical Association’s John Dorman. To me,” Achurch says, “that’s Marketing 101. You are using data to make strategic marketing decisions.”.

Texas 40

Texas Pennsylvania Software Project 40

Chapter Chat

MAY 17, 2017

A Texas chapter member said, “ By disaffiliating , we retain critical flexibility to respond quickly to community needs and we retain the authority to innovate and control our ongoing programs and service.”. Membership marketing. Communication, empathy, and courage. Trust is based on regular, open communication.

How To 28

How To Texas Process Technology 28

Beth Kanter

APRIL 30, 2015

Today I presented on a “featured session” at the United Way Community Leaders Conference in Grapevine, Texas. Many nonprofits have limited capacity and staff resources when it comes to implementing marketing and communications strategy, especially social media. How To Get Started.

Social Media 28

Social Media Arkansas Recruiting Recruitment 28

Associations Now

OCTOBER 24, 2014

One of the conference’s cohosts happened to be Texas Health Presbyterian Hospital, which was treating Duncan at the time. The CVB has been sending regular communications to members and partners and placing Ebola-related news and videos on a special webpage. Librio, CTA, in a statement to Associations Now.

Industry 40

Industry Dallas New York City Boston 40

Association Adviser

SEPTEMBER 24, 2013

.” Everything from the way your members pay, she said, to how you communicate with your members—being flexible will become increasingly important to your sustainability. ” Naylor’s annual Association Communications Benchmarking Report seems to bear that out. “It’s a huge part of what membership wants to do.

Georgia 60

Georgia America Maryland Resources 60

Observations on Association Management

MAY 6, 2010

Regardless of how well members of the board know the issues, and regardless of whether their approaches to confronting the issues are right, they must communicate with the remainder of the membership. CMI) is an association management company headquartered in Dallas, Texas. marketing. (1). Its as clear as soot in a chimney.

Association Management 40

Association Management Dallas Texas Price 40